The Winter Games continue to beef up star power with Bode Miller is sliding over to NBC Olympics where the most decorated skier in US Olympic history will become a member of the company’s alpine skiing team for its Winter Games coverage in PyeongChang. Miller will debut as an analyst, joining alpine skiing voice Dan […]
A 10-inning World Series thriller on Sunday night saw the Astros win deliver more than 19.6 million viewers on average across FOX (18,940,000), FOX Deportes (496,000) and FOX Sports GO (172,000). According to fast national figures released by Nielsen, Game 5 ranks as the second-best World Series Game 5 since 2003, down from last year’s […]
NBCU spoke with reporters to discuss the company’s upcoming one-two punch of Super Bowl LII and the Winter Olympics. Execs stated that the company projects to reel in over $1.2 billion in ad revenue from both programs. Company EVP Dan Lovinger stated that ad sales are “brisk” for both with Super Bowl spots now running […]
Capping a run the included the introduction of the NHL’s Golden Knights and the NFL’s Raiders to Las Vegas, the city also landed its first-ever professional soccer team in August, which will play in the United Soccer League. The squad will be the third USL expansion franchise to join the league for the 2018 season, […]
What a weekend for FOX Sports. Game 4 of the World Series saw the Dodgers win to tie the series hand FOX with the top metered market rating for a Game 4 since 2009. The matchup delivered a 10.6/20 in metered markets to top last year’s equivalent contest. That score is also up 14% over […]
FloSports hooked another whale to its roster, locking in a deal with Big Ten Network for a four-year agreement which includes the distribution rights to more than 1,000 non-televised Big Ten Conference events. The events were previously exclusive to BTN Plus and range from basketball to ice hockey, will now be available through FloSports’ sport-specific […]
Bellator is debuting a new mobile app “tailored to be fan-focused and content-driven.” For the first time, Bellator fans will be able to watch live main card fights within the app, through television provider authentication in addition to preliminary cards which will be available worldwide and will stream live. The next-gen app also features the […]
Nov. 1 will see NBCUniversal celebrate 100 days until the start of the 2018 PyeongChang Olympics with a company-wide blitz that will leverage broadcast, cable, affiliate, regional, digital, social, radio, and theme park assets. Mike Tirico, who will serve as NBC Olympics’ primetime host this winter, will be in South Korea to join a slate […]
Game one of the World Series saw FOX Sports reel in 15.5 million viewers across its platforms for the Dodgers victory, off pace from last year’s series featuring the Cubs, but ranking as the second most-watched World Series Game 1 since 2010. Breaking it down, FOX’s broadcast generated 14.97 million viewers, with 348,000 on FOX […]
New York Life continues to embrace the conference agenda. The brand inked a renewal with the Atlantic Coast Conference to serve as an ACC Official Corporate Champion and title sponsor of the New York Life ACC Tournament. New York Life will continue to receive benefits that include television and marketing tie-ins with ACC Football and […]
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