After flirting as sponsor for ELEAGUE’s x Rocket League Game Zone presented by AXE at the Final Four Fan Fest this weekend, men’s grooming brand AXE and ELEAGUE are now going long-term, locking in a deal for the brand to serve as Official Personal Care Partner of ELEAGUE. The collaboration will include a number of […]
Epic Games is giving fans a taste of the Fortnite World Cup with the launch of the Fortnite World Cup Warmup from April 6-7. Dangling $500,000, the online practice tournament opens the door to the qualifying World Cup Online Open tournaments, which launch on April 13. The Fortnite World Cup will take place in New […]
GameStop announced a lineup of strategic partnerships in the esports space that marks a move into the culture of games. “We are aiming to become the official minor leagues of esports where GameStop provides fun and unique cultural experiences for player development while preparing the next generation of professional gamers,” said Frank Hamlin, Chief Marketing […]
Apple became the latest major company looking to drive the gaming industry forward, announcing at an Apple Special Event a new game subscription service for iOS devices titled Apple Arcade. The service will look to focus on games that would otherwise be premium releases, working alongside the regular App Store for games in its own […]
Nickelodeon SlimeFest is headed back to the States for a second year. Pitbull, Bebe Rexha, T-Pain and Nick-signed multimedia star JoJo Siwa headline this year’s music fest, which returns to Chicago June 8-9.
Empire star Jussie Smollett was cleared of multiple felony charges. The actor was arrested on last month for allegedly faking a racist and homophobic attack against himself on January 29. Upon exiting the Chicago courthouse, Smollett told reporters he “just wants to get back to work and move on with my life.” Empire broadcaster FOX […]
9 Story Distribution International entered an agreement with Vancouver-based Slap Happy Cartoons to acquire animated series The Hollow. Following its worldwide Netflix premiere, 9 Story Distribution retains all other distribution rights worldwide. Created by the team behind Nerds and Monsters – Vito Viscomi, Kathy Antonsen Rocchio, Josh Mepham and Greg Sullivan, the mystery adventure series […]
N3rd Street Gamers is adding Overwatch to its National Championship Series of esports, beginning on March 23 in a deal with Blizzard to run sanctioned Overwatch tournaments throughout the year. Prize pools for tournaments in the Overwatch National Championship Series will reach as high as $50,000 for amateur competitors. “We are eager to work with […]
Google introduced the world to Stadia, the company’s new video game platform, designed to offer gamers instant access to their favorite games across any screen – from TV to PC to mobile phone with a goal of making those games available in resolutions up to 4K and 60 frames per second with HDR and surround […]
Activision Blizzard is moving forward with sales to launch a franchised, city-based Call of Duty esports league, slating a franchise fee of $25 million per team, according to ESPN. The report states that Activision Blizzard executives held meetings with prospective buyers for the league, including existing Call of Duty professional teams and ownership groups of […]
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