Consumer electronics company LG announced that the newest version of its smart TVs will come equipped with over 50 additional internet streaming channels. The update will enable users to easily alternate between streaming content and cable networks. The new channels include content from services such as Wired, Buzzfeed, and Vogue. LG added the channels […]
If GoPro has anything to say about it, 360-degree won’t just be for professional videographers. At CES, the action-camera company announced that it will develop a new 3D camera designed for consumers. In addition, Go-Pro and YouTube highlighted a new partnership, which will see the companies working together to create 360-degree video content. It’s […]
Netflix is heading to South by Southwest, along with America’s collective inner child. Pee-wee’s Big Holiday will debut at the Austin, TX festival this March. Paul Reubens reprises his role as Pee-wee Herman in the new film, which was produced by Judd Apatow and directed by John Lee. Netflix will be the film’s exclusive release […]
Hulu is looking to up its status in the original content game. Lucky for them Hugh Laurie is drawn to projects with snappy one-word titles. The former House star is set to play the titular role in Chance, a new psychological thriller series based on a novel by Kem Nunn. Hulu just picked the show […]
This is what 360 degrees of sticker shock looks like. Preorders for the Oculus Rift virtual reality headset are now live. But while the Rift has been much anticipated, a lot of folks will have to keep on anticipating until the price comes down. At launch, it will cost $599. (The Rift also requires […]
Sony made a splash at CES, announcing several bits of new tech. That includes Ultra, an app that will let users buy and stream 4K Ultra HD movies on Sony Android TVs. The app, which launches in the U.S. later this year, will debut with between 40 and 50 available titles, all from Sony […]
Well isn’t that special. Netflix has set an April 29 release date for Special Correspondents, a Ricky Gervais-starring comedy film about a radio journalist who fakes front-line war reports from a Queens restaurant. The movie is a remake of a French comedy of the same name.
Think of it as rabbit ears for the digital generation. Just in time for CES, the DVR-maker Nuvyyo is set to announce that its Tablo DVR app is gaining Apple TV support. The Tablo DVR device has been around for a while; it uses an over-the-air antenna to record broadcast programs and stream them […]
According to a report from Digiday, Snapchat is working to design an API (application programming interface) that will make it easier for partners to buy ads. Digiday’s sources say that Snapchat has been reaching out to multiple ad tech companies and agencies, asking them what they would need from the new ad technology platform. […]
Twitter is taking a stab at interactive advertising, according to a new blog post. The company’s new conversational ads, now available for beta testing, allow marketers to tweet out advertisements that come equipped with a call-to-action button. Users can then change the original marketing copy into a more personalized message. (If you want to […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5