AT&T has grand plans for DirecTV’s OTT capabilities – but to see those plans through, first it needed the right infrastructure. Enter the Internet-video streaming services provider Quickplay Media, which AT&T is acquiring from the private-equity firm Madison Dearborn Partners. AT&T will use the service as its content-delivery platform for the OTT services DirecTV Now, […]
While Twitter recently quashed reported plans to allow a 10,000 character limit in tweets, the company appears to be bending ever-so-slightly. According to Bloomberg, Twitter will soon be excluding photos and links from its 140-character limits. Links currently count for 23 characters, while photos generally count for about 24. Perhaps more than any other group, […]
For a Barron’s blog post, analyst Carlos Kirjner took a look at YouTube’s viewership numbers. Some of his findings are startling: There are about 2 billion videos on YouTube, he determined; they’ve been watched 39 trillion times, accounting for 196 trillion viewing minutes. (That’s about 400 million years, for the record.) Notably, about 93% […]
You may or may not know this, but Playboy.com has been safe for work since 2014. Go on, check it out: You’ll find a media site geared toward a younger male audience, filled with articles and videos touching on entertainment, celebrities, and other lifestyle content. And yes, you may find a sexy photo or two […]
Viacom announced a slate of projects and partnerships for the Viacom Lab, a new project designed to deliver products, platforms and businesses that inspire fan experience and engagement. Among the new Viacom Lab initiatives: Giphy, a GIF-platform with a searchable database, will create and distribute GIFs from fan’s favorite shows across Viacom’s portfolio. The Lab […]
Conde Nast Entertainment, Condé Nast’s digital media arm, has promoted Nathan Guetta to Vice President, Product and Technology. In the newly created role, Guetta will be tasked with overseeing all product and technology operations for CNÉ’s digital video division. He previously served as the company’s VP of Product.
NBCUniversal’s Telemundo and Buzzfeed are collaborating on a 10-part millennial soap opera called Much Ado About Nada. Storylines for the English-language show will be dictated by Buzzfeed data from its young, mobile-oriented and multicultural audience, with producers leaving a door ajar to tweak the narrative based on viewer reaction. Much Ado About Nada will touch […]
It’s official. Former Top Gear hosts, Jeremy Clarkson, Richard Hammond and James May’s new show for Amazon Prime has a title: The Grand Tour. The hosts will be traveling the globe, shooting prerecorded films from different locations. But there’s a twist: The studio audiences will also be recorded in front of a live audience at […]
YouTube has a new competitor. Amazon has launched Amazon Video Direct, a new platform allowing any creator to upload videos. At launch, AVD partners include Conde Nast Entertainment, HowStuffWorks, Mashable, and numerous others.
Facebook is extending its Dynamic Ads product to Instagram. Formerly called Dynamic Product Ads, Dynamic Ads feature products that users have expressed interest in in the past. (If Facebook has ever shown you an ad for a product that you’d previously viewed elsewhere or placed in an e-shopping cart, then you’ve seen Facebook’s Dynamic […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.