Although Regal and other movie chains are slamming the deal, Netflix is all smiles over its arrangement with the Weinstein Co. to release the film Crouching Tiger, Hidden Dragon: The Green Legend on Aug. 28, 2015. The sequel to the 2000 theatrical blockbuster is the first of several movies to run exclusively day and date […]
“The Internet business is about to get disrupted again,” AOL CEO and Chairman Tim Armstrong started the second day of IAB MIXX yesterday. His forecast, he explained, is based on AOL’s Q2 earnings report recording that 34 percent of its advertising was programmatic in 2014 compared to the four percent in the same period the […]
Facebook is revamping Atlas ad server to offer more “people-based marketing,” including the ability to target users of its photo-sharing app Instagram. The company tapped Jivox as a dynamic creative ad platform partner. The Jivox IQ data-driven ad platform will deliver rich media display ads throughout the entire Atlas ecosystem and enable it to be […]
Google announced a new set of tools to simplify the display of advertising on smartphones. The new technology automatically resizes advertising spots for desktop computers to fit mobile devices, Jonathan Alferness, Director of Product Management for mobile display ads, said in a post. Google also will offer “anchor” marketing spots that remain at the bottom […]
Jerry Seinfeld’s Comedians in Cars Getting Coffee is returning for a fifth season starting Nov. 6 on Crackle platforms. The two-time Emmy nominated series will bring on guests like Fred Armisen (Portlandia), Jimmy Fallon (The Tonight Show), Amy Schumer (Inside Amy Schumer), Kevin Hart (Think Like A Man Too) and others as Seinfeld drives them […]
YouTube celeb Michelle Phan is teaming up with Cutting Edge Group to launch the Shift Music Group, a new company to showcase up-and-coming musical acts through social media. Cutting Edge Group distributes music services and investment capital for Hollywood films. The new venture may be tied to Phan’s own current legal battle with the use […]
Netflix acquired exclusive U.S. rights to the gangster series Peaky Blinders from the U.K. in a deal with the Weinstein Co. and Endemol. The first season’s six episodes will hit Netflix on Sept. 30, and season two will roll out in November. Peaky Blinders takes place in early 1900s England, and follows a criminal ring […]
Twitter betting on the silver screen with its new ads targeted for users passionate about movies. “Our recent research shows that Twitter is a major influence on movie choice,” Twitter’s Global Head of Research Jeffrey Graham told The Hollywood Reporter. “Not only are people hearing about new movies on Twitter, they are using it to […]
Vimeo original High Maintenance will premiere the first three episodes of its second season on Nov. 11. The show, created by casting director Katja Blichfeld (30 Rock), and her husband, actor and editor Ben Sinclair (30 Rock), debuted on Vimeo in 2012 with 13 episodes. The platform will release the remaining three eps on the […]
On the heels of its deal with SoundCloud, digital network INDMUSIC teamed up with YouTube rival Dailymotion. The partnership consists of two tiers: a networking agreement for INDMUSIC artists to upload content to Dailymotion and a content production partnership to create branded material exclusively for the platform. First up was INDMUSIC Presents the Great Outdoors, […]
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