Netflix will exclusively debut an hour-long comedy special from Doug Benson called Doug Dynasty, on Nov. 6. In the show, Benson tells stories about outsmarting the TSA and awkward conversations with cat-people at parties while responding to real-time tweets from the audience. Netflix will continue to roll out its comedy lineup this month with specials […]
Facebook took a major leap with its mobile ad network yesterday, opening its Audience Network to all media buyers and planners. Ad Age reports FB’s ad business could put pressure on Google, which ranks just above the social network in mobile ad revenue in 2014, and Yahoo if FB’s prices win over app developers and […]
Sony’s much-awaited web-TV service will carry 100 channels for a price tag of $60-$80 a month. According to the NY Post, analysts were expecting a cost closer to $30 a month to appeal to consumers looking for less expensive deals compared to cable packages. Last month, Sony announced that it will include 22 Viacom channels […]
Verizon Communications and Outerwall’s Redbox streaming service will shut down after just little over a year since launch. Variety reports the service, which cost $6 a month for access to 6,000 movies across devices and the ability to purchase and rent other titles, failed due to poor marketing and limited programming. Outerwall and Verizon invested […]
Amazon ordered two full seasons from its latest pilots: Hand of God and Steven Soderbergh’s Red Oaks. Hand of God will be the third hour-long episode series for Amazon; it received a 4.4 out of 5 star rating from viewers, as did comedy Red Oaks. Two other pilots, Really and Hysteria, will not make it […]
YouTube mega celeb PewDiePie (31 million subscribers), aka Felix Kjellberg, is hinting that he may break off from Maker Studios when his contract ends in December. “I’m in touch with a couple of people who I think would be so right for this…so far, all the networks have been managed in such an incredibly poor […]
“Let the streaming begin!” Adam Sandler said as he announced a deal with Netflix to develop four original movies for the streaming service. Sandler will produce and star in the films, but the titles have yet to be announced. Netflix most recently revealed another partnership, with The Weinstein Co., for Crouching Tiger, Hidden Dragon: The […]
Twentieth Century Fox is enlisting ten YouTube vloggers to create videos themed around X-Men: Days of Future Past in time for its DVD and Blu-ray release on Oct. 14. Variety reports that Fox wanted to hit the 18-34 year old male demographic by enlisting Youtubers; the finished videos will stream across their channels and social […]
Facebook will distribute a short-film series based on the Twilight saga, developed in part by the novel’s author Stephanie Meyer. The five films, called The Storytellers – New Creative Voices of The Twilight Saga, will premiere in 2015, and will be directed exclusively by women, as a way to promote female filmmakers. A contest will […]
BrightRoll held its annual Video Summit in New York City yesterday, and presented a new study with Nielsen about the connection between mobile video and TV. The study found: – A marketer’s increase in cost per target rating point (TRP) doubled once they hit the 60-70 percent for a TV campaign. – TV and mobile […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.