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The Cynopsis Sports Leaderboard is open to any organization that utilized its social media platforms to promote its product to sports fans throughout 2016. From global brands to local stations, from million-dollar campaigns to viral-on-a-budget, social media has proven to be the great equalizer. Entries are open to leagues, teams, networks, brands, agencies, digital platforms and more!
All entries are judged by a panel of industry experts and are held in strict confidence. We will not share information unless we receive permission from the entrant.
Who Should Enter?
The Cynopsis Sports Leaderboard is open to all individuals and teams worldwide including: all networks, MSOs, leagues, teams, universities, production companies, studios, producers, developers, marketing and PR firms, and ad agencies. Vendors are also eligible to compete on behalf of a client.
Multiple entries are accepted. Please follow the “How to Enter” instructions below for each additional category you will be entering.
Eligibility Period
To be eligible, the entry/campaign initiative must have taken place (either in part or in full) between November 1, 2015 and October 31, 2016. The sports program or initiative must have taken place during this time, but it’s not necessary for it to be completed during the eligibility period.
Note: Although we welcome international entries/campaigns, they must have been at least partly accessible in the North American market.
All entries are held in strict confidence and we will not share information unless we receive permission from the entrant.
How to Enter
The entry process is completed online:
First, you will be guided through the registration process, and then the entry (synopsis + supporting materials) and payment process.
Entry Information:
Please include a 400-word synopsis describing your campaign, content, initiative, website (etc.) using the following sub-headings:
■ Objectives
■ Strategy
■ Tactics
■ Execution
■ Evaluation of Success/Results
While these headings are not mandatory, we do recommend using as many as you can as it relates to your entry. The more information provided, the better!
Supporting materials should show evidence of the success of your work. Examples Include:
Web sites/URLs * Stats * Media Coverage * Photos * Research Documents * Screenshots * Testimonials * Videos * Web Stats. For videos, please upload the raw file (mov, wma or mp4) or provide a link to the content to be viewed (youtube, vimeo, company’s website or another video sharing platform).
Resources
FAQ
W9 – Access Intelligence LLC
Past Winners: 2014 // 2015
Deadlines
All entries must be submitted online by October 21, 2016 at 11:59pm EST. Entries submitted between October 22 and October 28, 2016, will automatically incur a $175 late fee, per entry. Finalists will be notified in mid-November.
Entry Fees
The price of each entry is $399. Payment in full must accompany the entry and is not refundable.
There is a late entry surcharge of $175 per entry beginning October 22, 2016.
Receipts:
Once your entry is submitted and paid for, you will be emailed a receipt confirming the payment. The receipt includes payment date, amount and card number. You can also download a full Invoice that has all the entries paid for listed on it.
Questions
For questions about the awards process, please contact Marketing Manager Sarah Martinez:
office: 212.621.4613 cell: 646.295.1094
