Cynopsis

05/23/19: Bravo to stage interactive fan experience in NY

Andy_Cohen

A CYNOPSIS MESSAGE FROM PROMAX WE LOVE WHAT YOU DO! Promax isn’t just an association, we are The Entertainment Marketing Community.   We represent the brightest thinkers and creatives. And while you may know us for our conferences, (there is one fast approaching in June!), our community extends way beyond that. We help you maximize […]

05/22/19: The Real Thing to Stranger Things: New Coke comes to Netflix

stranger things

A CYNOPSIS MESSAGE FROM UNIVISION COMMUNICATIONS JOIN AMERICA’S HISPANIC SUPERBRAND ON YOUR PATH TO GROWTH   For Univision, America’s Hispanic Superbrand, the moral of our story is simple: There’s no other media company with the UNIQUE AUDIENCE, DEEP CONNECTION, and MASS CONSUMER OPPORTUNITY like ours.   We are the gateway to growing your business, and […]

05/21/19: Game of Thrones breaks HBO records

Game of Thrones

CYNOPSIS Good morning. It’s Tuesday May 21, 2019 and this is your first early-morning briefing.   Tonight’s Premieres: CBS: Blood & Treasure at 9p ID: Diabolical at 9p Reelz: Executed with Deborah Norville at 9p   Tonight’s Finales: ABC: American Housewife at 8p, The Kids Are Alright at 8:30p, black-ish at 9p, […]

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05/17/19: Kevin Reilly expands role at WarnerMedia with truTV

Kevin Reilly

A CYNOPSIS MESSAGE FROM WARNERMEDIA A SMARTER WAY TO ADVERTISE.   With AT&T and Xandr, WarnerMedia has built truly scalable attribution solutions using our more than 170 million direct-to-consumer relationships.   Now  marketers can optimize audience segments and placement based on outcomes.   WARNERMEDIA. CONNECT TO WHAT MATTERS MOST. TBS | TNT | truTV | Boomerang | Cartoon Network […]

05/16/19: Madam Secretary to wrap after sixth season

Madam Secretary

A CYNOPSIS MESSAGE FROM WARNERMEDIA A SMARTER WAY TO CONNECT TO OUR FANS.   WarnerMedia ’s Advanced Audience Solutions have been amplified by AT&T’s powerful data.   We ’re putting our 170 million direct-to-consumer relationships to work. So we can deliver faster results, actionable insights and measurable outcomes against any KPI.   WARNERMEDIA. CONNECT TO […]

05/15/19: Upfront with Disney: More Kimmel and Hulu

Kimmel

A CYNOPSIS MESSAGE FROM WARNERMEDIA A SMARTER WAY TO MAXIMIZE YOUR REACH. WarnerMedia is home to three of cable’s top ten entertainment networks in primetime among young adults: #2 Adult Swim | #4 TNT | #6 TBS   Follow your fans to new platforms and extend your reach by 22%. Include digital and VODin your […]

05/14/19: NBCU’s Linda Yaccarino: “We’re celebrating advertising”

Linda Yaccarino promoted to Chairman, Global Advertising, Partnerships

A CYNOPSIS MESSAGE FROM WARNERMEDIA A SMARTER WAY TO ENGAGE YOUR FANS.   WarnerMedia delivers unmatched creativity & social distribution.   Put our powerful storytellers & 1.2 billion social followers to work for you: With branded content that delivers 2X more social engagement than other media companies And nearly 25X more engagement than brand’s posting […]

05/13/19: NBC orders The Kenan Show

the kenan-show

A CYNOPSIS MESSAGE FROM WARNERMEDIA A SMARTER WAY TO FIND YOUR AUDIENCE. WarnerMedia now has data from AT&T’s more than 170 million direct-to-consumer relationships. With our Advanced Audience Solutions, you can maximize impact by finding the exact consumers that matter to you.   It’s a Smarter Way forward.   WARNERMEDIA. CONNECT TO WHAT MATTERS MOST. […]

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