Can parents’ time spent viewing in-app ads pay for in-app purchases for their kids? It can with select Cupcake Digital titles, thanks to a cool new business model that lets adults earn points by interacting with advertising content that’s kept locked away from young viewers. The Offer Wall within Cupcake’s iStoryTime library is parent-gated; kids […]
AG Properties renewed licensing partnerships for its five signature brands-Care Bears, Strawberry Shortcake, Madballs, Holly Hobbie and Holly Hobbie Classic–with a bunch of licensing agents around the globe: Character Licensing & Marketing, CPLG, East West Licensing, Edebe, Exim Licensing, Global Licensing, JLB Licensing, Medialink Animation, Medialink Pacific, Merchantwise, Mindworks Entertainment, Plus Licens, Point of View […]
Carol Burnett will guest star in the season finale of Hallmark Channel’s Signed, Sealed, Delivered, as the grandmother of one of the mail detectives. Burnett did a special guest turn on a 1997 episode of Touched By an Angel, also produced by Signed’s Martha Williamson. Hallmark series premiere is Sunday, April 20 at 8p.
It’s a date, probably: Discovery Channel announced Sunday, May 11 – weather permitting – as the day climber Joby Ogwyn will take the plunge from Mount Everest wearing a wing suit equipped with cameras. NBC News’ Willie Geist hosts two-hour Everest Jump Live, from Peacock Productions.
Although it looked like Disney‘s deal to acquire online video producer Maker Studios for $500 million had hit a snag, yesterday’s Maker shareholder vote approved the Disney bid. The move swiftly knocked out a counter-offer from Relativity. Maker co-founder and former CEO Danny Zappin and three other former execs last week filed a lawsuit to […]
Second-screen TV app Zeebox rebranded to Beamly, focusing further on the social side of the app with the female demographic in mind. “Zeebox becoming Beamly speaks to the major revolution it has undergone since launching in the U.S. 18 months ago,” Beamly’s SVP of Marketing Jen Kavanagh told Cynopsis. “From a TV guide to a […]
And so it begins. NBC Sports Group’s coverage of the 2014 Stanley Cup Playoffs opens with a trio of games on Wednesday night and sets the stage for two months of programming that spans NBC, NBCSN, CNBC and NHL Network. First-round games on cable are subject to local blackouts. Opening games will include a doubleheader […]
Golf Channel felt the post-Masters love on Sunday with its documentary Arnie, about the life and legacy of Arnold Palmer. The first entry drew 471,000 viewers, according to Nielsen Fast Nationals, to rank as the most-watched original film in channel history. That number is up 95% over Golf Channel’s previous record holder in the category. […]
Multiplatform digital distribution network The Orchard is beefing up its children’s offerings. As part of a new exclusive agreement with Scholastic Media, beginning this week Clifford the Big Red Dog and Goosebumps are available in the iTunes Store for distribution via The Orchard, which operates in more than 25 global markets across hundreds of digital, […]
Mary Marotta is joining the Simon & Schuster Children’s Publishing Division as VP/Deputy Publisher for the Aladdin Books, Little Simon, Simon Pulse and Simon Spotlight imprints. Marotta, who has been serving as S&S’ VP/Director of Children’s Sales, will fill the role formerly held by Mara Anastas.
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