“Let the streaming begin!” Adam Sandler said as he announced a deal with Netflix to develop four original movies for the streaming service. Sandler will produce and star in the films, but the titles have yet to be announced. Netflix most recently revealed another partnership, with The Weinstein Co., for Crouching Tiger, Hidden Dragon: The […]
Twentieth Century Fox is enlisting ten YouTube vloggers to create videos themed around X-Men: Days of Future Past in time for its DVD and Blu-ray release on Oct. 14. Variety reports that Fox wanted to hit the 18-34 year old male demographic by enlisting Youtubers; the finished videos will stream across their channels and social […]
ESPN’s return to the MLB postseason knocked it out of the park. The NL game ranked as the most-watched and highest-rated MLB Wild Card Game across any network ever, according to the company, with 5,591,000 viewers tuning in and snagging a 3.6 rating, according to fast nationals from Nielsen. Those numbers mark a 22% rise […]
Meanwhile, with Dick Vitale now locked in to a new deal, ESPN announced that Jay Bilas has also agreed to an extension with ESPN through the 2022-23 men’s college basketball season. Bilas will call top men’s college basketball games, including that addition of ESPN’s Saturday Primetime Presented by DIRECTV game-of-the-week assignment to his analyst role […]
A day after ABC announced a season three pickup for Mistresses, Alyssa Milano took to the Internet to announce she won’t be returning to the summer drama, which is relocating shooting to Vancouver. “I have two babies under four,” the actress explained on her web site. “Being a wife and mother comes first…I will miss […]
If you’re in the Times Square neighborhood this morning, you can watch history in the making, sort of: TNT is attempting to break the Guinness world record for the tallest pancake stack. The stunt promotes the premiere of new cooking competition On the Menu, with show host Ty Pennington (Extreme Makeover: Home Edition) and chef […]
Facebook will distribute a short-film series based on the Twilight saga, developed in part by the novel’s author Stephanie Meyer. The five films, called The Storytellers – New Creative Voices of The Twilight Saga, will premiere in 2015, and will be directed exclusively by women, as a way to promote female filmmakers. A contest will […]
BrightRoll held its annual Video Summit in New York City yesterday, and presented a new study with Nielsen about the connection between mobile video and TV. The study found: – A marketer’s increase in cost per target rating point (TRP) doubled once they hit the 60-70 percent for a TV campaign. – TV and mobile […]
The NFL is going long with DIRECTV, officially announcing an extension and expansion with the company to carry NFL Sunday Ticket in a new multi-year agreement. The new deal also expands DIRECTV’s rights to stream the package live on mobile devices and via broadband and DIRECTV will continue to carry its Red Zone Channel and […]
Sportsman Channel locked in a deal to remain the exclusive national television partner and official network of the famed Iditarod. The deal will continue the ambitious partnership with the event and utilize a full complement of media assets from Sportsman and InterMedia Outdoors. Coverage will include a full slate of programming, culminating with coverage of […]