To celebrate the fifth anniversary of her “Let’s Move!” initiative, First Lady Michelle Obama will stop by Sprout’s Sunny Side Up Show on Friday, April 10, to participate in the #GimmeFive Challenge by dancing to a special edition of Sprout’s Birthday Song. The network is running healthy-themed songs, recipes, games and tips all week.
Talk about reaching new heights. Cartoon Network series Adventure Time is soaring via a specially branded THAI Smile Airways plane, unveiled recently at Bangkok’s Suvarnabhumi International Airport. The marketing stunt is the result of a partnership between the airline and the Cartoon Network Amazone theme park, and also includes an Adventure Time presence onboard the […]
JOB OF THE WEEK DIGITAL PROJECT MGR NBC Uni. City, CA Produce marketing materials used to promote NBC brands on digital platforms. 2 yrs exp in digital media; client or agency-based. Full info/apply HERE. CYNOPSISCLASSIFIEDADVANTAGE 04.07.15 Good morning. It’s Tuesday, April 7, 2015, and this is your weekly issue of Cynopsis: Classified Advantage! CYNOPSIS […]
After David Lynch tweeted that he would not be directing Showtime’s Twin Peaks reboot “because not enough money was offered to do the script the way I felt it needed to be done,” Showtime issued its own statement. “We believed we were working towards solutions with David and his reps on a few remaining deal […]
Cameron Mathison joined Entertainment Tonight as a correspondent and weekend co-anchor. The All My Children alum had worked as a guest correspondent on the show.
There’s more comedy headed to the Netflix original feature film stream. This time the service acquired rights to Special Correspondents, a satirical comedy written and directed by Ricky Gervais that stars Eric Bana as a struggling radio journalist who’s feeling the effects of his decadent lifestyle. The movie will premiere worldwide next year. Netflix already […]
Collective Digital Studio named Phil Ranta as COO. Ranta, who will report to CDS chief Reza Izad, will oversee the network, engineering and distribution teams and will develop strategies to strengthen and enhance its MCN. He joins CDS from Fullscreen, where he was Vice President of Network and was instrumental in growing that company to […]
The AVP will be playing on a new court this year, as the Pro Beach Volleyball Tour stuck a deal with NBC Sports Group for tournaments to be televised on NBC and NBCSN, as well as live streamed on NBC Sports Live Extra. The return to the NBC umbrella will see 17.5 hours of coverage […]
MLB Opening Night on ESPN2 was a hit for the channel with viewership rising 47% over last year’s numbers. Boasting 3,354,000 viewers, the Cardinals/Cubs marked the biggest audience for an ESPN or ESPN2 MLB Opening Night since 2008, according Fast National figures from Nielsen, with a corresponding 2.0 rating, up 43% from 2014. On the […]
The series premiere of Spike’s Lip Sync Battle on Thursday delivered 2.2 million viewers, making it the most-watched non-scripted series debut in the network’s history. The episode – in which (spoiler alert) Dwayne “The Rock” Johnson defeated Jimmy Fallon, creator of the lip sync craze on his NBC late night show – also scored the […]