NBC’s Undateable was picked up for an all-live, 13-eposide third season. “Live programming is one more way to make a show undeniable,” said Robert Greenblatt, chairman, NBC Entertainment. Tuesday’s live ep drew high profile guest stars (Ed Sheeran, Zach Braff and Kate Walsh popped in, among others) and 4.21 million viewers.
Limited series Big Little Lies, written by David E. Kelley and starring Nicole Kidman and Reese Witherspoon, was picked up by HBO with a straight-to-series commitment. Witherspoon produces through her Pacific Standard, Kidman through Blossom Films and Kelley via David E. Kelley Productions.
Last week, Snapchat unveiled a new ten-second advertising format that costs two cents per view and will run between articles and videos on its Discover section. Discover launched in January with media partners such as Daily Mail, Vice, MTV, CNN, and Cosmopolitan; advertisers were originally paying $100 CPMs (the cost to reach 1,000 viewers), twice […]
Houston, we have a video viewability problem. Nearly 46 percent of video ads across desktop and mobile web are never seen, according to a new report from Google. Based on the video ads the search giant serves across the web, that number does not include spots on YouTube. Google reports 91 percent of YT video […]
As fantasy sports continues to swell in numbers, Anthem Media Group is hitting year two of FNTSY Sports Network with an eye to capitalize on the passion of the sports fan via increased distribution, content and sponsors. The network is getting nimble in programming delivery, shoring up content for syndication as well as for its […]
ESPN’s divorce from Bill Simmons drew headlines last week, after the NY Times broke the story that the company would not renew Simmons’ contract when it expires in September. With John Skipper stating that the split was about “more than money,” pundits dissected every detail of Simmons’ breakup including Simmons’ suspension last year. However, it […]
Skip a newsletter last week? “In Case You Missed It” rounds up the top stories in each of our three daily editions, so you can be up on the latest news, Cynopsis-style, in the worlds of linear, digital, sports and kids television. Enjoy! FLAGSHIP Self-described David Letterman fan Jimmy Kimmel announced he’s not going up […]
Self-described David Letterman fan Jimmy Kimmel announced he’s not going up against Letterman’s final Late Show broadcast May 20 on CBS. “I have too much respect for Dave to do anything that would distract viewers from watching his final show,” the host of ABC’s Jimmy Kimmel Live told the New York Times. “Plus, I’ll be […]
PBS and BBC announced Big Blue Live, a live television event showcasing marine life along the West Coast. Humpback whales, great white sharks and dolphins are among the special guests expected for content airing over three nights, August 31-September 2 on PBS. Programming is part of a co-production deal with PBS, BBC and BBC Worldwide […]
Endemol Beyond’s NewFronts presentation Thursday highlighted plans to launch two new digital-first networks. First is pop culture-focused Looksy and second is Smasher, a sports & gaming network led by digital stars Toby Turner and Jesse Wellens, who have almost 30 million YouTube subscribers between them. Looksy will have plenty of new content, including scripted series […]
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