NASCAR unveiled its slate of races for the 2016 season as well as agreements with 23 tracks to field NASCAR Sprint Cup Series races for the next five years. Additionally, 24 tracks will host NASCAR XFINITY Series races through 2020. The season revs up at an overhauled Daytona International Speedway, thanks to the new DAYTONA […]
CBS gave a full season order for freshman drama Limitless. “We’re excited how Limitless continues to evolve creatively each week and stand out with its unique style of storytelling,” said Glenn Geller, president, CBS Entertainment. The season’s number two new series is delivering 11.43 million viewers and a 2.4/8 ratings among A18-49 on Tuesdays. The […]
Also doing some snipping is NBC, which slashed its order for The Player from 13 episodes to nine. The Thursday drama posted a .8 Live+SD A18-49 rating last week, after a launch that drew 1.2.
You didn’t really think the digital space could contain the Vice juggernaut, did you? CEO Shane Smith told CNBC and the Guardian that the media company will be launching a TV channel in the U.S., as well as a dozen throughout Europe, within the next 12-18 months. Smith wouldn’t say who Vice’s U.S. media partner […]
Well, that only took a moment. Twitter has already monetized Moments, its barely two-week old curated content feature. Just like Moments of the un-sponsored variety, Twitter’s new native ad format Promoted Moments consists of an aggregation of tweets centering on a certain topic or event, heavily employing photos and auto-play videos. (Promoted moments are clearly […]
With the MLB Postseason on a viewership tear this year, the Royals/Mets battle royale in the World Series takes the mound tomorrow night at 8p in Kansas City, with all broadcasts set to be carried by FOX and FOX Deportes. The league announced, following the Royals win over the Blue Jays, that the slate of […]
After reporting its first-ever $1 billion sales quarter in company history, Under Armour is now bringing Dwayne “The Rock” Johnson into the fold as its newest endorser. The Rock announced that deal on Twitter, stating “IT’S OFFICIAL. The Rock/Under Armour partnership has been years in the making and we’re proud and pumped to have it […]
Simon Cowell is heading back to the judges panel, this time on NBC’s America’s Got Talent – a format he created. “Simon knows this format better than anyone and he’s been producing the show with us since the beginning, so we’re thrilled to have him to step in front of the camera and take his […]
Caitlin Jenner will continue to find her “new normal” on a newly OK’d second season of I Am Cait on E! The Season 1 premiere ranked as the most-watched unscripted series launch among A18-49 across all cable for 2015 with 2.3 million viewers in the demo, and was the biggest launch in over a decade […]
Instagram has launched Boomerang, a new standalone app. Boomerang takes a one-second burst of five photos, then runs the image together, forward and backwards, on a continuous loop. The result is a GIF-like silent video. The app doesn’t feature its own news feed, but the videos can easily be shared via messenger apps and social […]
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