Yahoo Finance will be the first platform to live-stream coverage of Warren Buffet’s annual Berkshire Hathaway shareholders meeting, held on April 30 in Omaha, Nebraska. “The Berkshire Hathaway shareholders meeting is an epic event, with more than 40,000 people expected in Omaha,” wrote Yahoo Finance Editor in Chief Andy Serwer in an email to Cynopsis […]
Just ahead of the new 2016 MLS season, the league unveiled its new marketing initiative, dubbed “Stand as One.” The campaign will be rolled out throughout the season, serving up creative elements including TV spots, in-venue visibility and social media content. The tagline and creative was produced by The Brooklyn Brothers marketing agency and MLS’ […]
NASCAR continues to forge new platform partnerships ahead of the Daytona 500, announcing a partnership with Twitter in a move to boost the #DAYTONA500 conversation. Plans to promote Daytona 500 weekend include a new Twitter emoji, Vine and Periscope content from Daytona International Speedway and the first-ever Hashtag 500, a Twitter race among fans that […]
JOB OF THE WEEK DIRECTOR, MEDIA SALES MINOR LEAGUE BASEBALL St. Petersburg FL Lead nat’l sales efforts for MiLB Media Properties. Min 7 yrs exp & est. sr client & agency relationships required. Self-starting & passionate individuals desired. 25-40% travel. Resume HERE. CYNOPSISJOBS 02.16.16 Good morning. It’s Tuesday, February 16, 2016, and this is […]
JOB OF THE WEEK DIRECTOR, MEDIA SALES MINOR LEAGUE BASEBALL St. Petersburg FL Lead nat’l sales efforts for MiLB Media Properties. Min 7 yrs exp & est. sr client & agency relationships required. Self-starting & passionate individuals desired. 25-40% travel. Resume HERE. CYNOPSISJOBS 02.16.16 Good morning. It’s Tuesday, February 16, 2016, and this is […]
Anderson Cooper will host back-to-back Town Halls ahead of the February 20 South Carolina primary. Dr. Ben Carson, Ted Cruz and Marco Rubio will appear Tuesday, February 17, followed by John Kasich, Donald Trump and Jeb Bush on Wednesday, February 18. Events will air live from 8p-11p on CNN, CNN International and CNN en Espanol, […]
NBC gave the go-ahead for a variety show hosted by Maya Rudolph and co-hosted by Martin Short, exec produced by another SNLer, Lorne Michaels. Maya and Marty in Manhattan (wt) is slated for a late May premiere.
The doctor is in. Dr. Dre will be at the center of Apple’s first original scripted series, according to The Hollywood Reporter. The trade pub reports that the legendary rapper will EP and star in Vital Signs, a new semi-autobiographical drama series. According to the report, Apple has commissioned six thirty-minute episodes, which will […]
Will the Cardboard become a distant memory? Numerous reports have recently trickled in about Google’s growing VR ambitions. And while it’s already been reported that Google intends to build a higher end mobile-based VR viewer to compete with the Samsung Gear VR, now there’s a new report from the Wall Street Journal indicating that […]
Following a year of sports that saw new partnerships, viewership milestones, and an influx of new technology and data, Nielsen released its State of the Media: 2015 Year in Sports Media Report as the newest chapter dissecting the evolution of the industry. The year saw over 127,000 hours of sports programming available on broadcast and […]