The NBA unleashed two new spots on ESPN on Saturday during the NBA Playoffs promoting two Universal Pictures films – Despicable Me 3 and The Mummy. The spots were created by ESPN’s CreativeWorks team and marked the first time Universal Pictures has supported two films during Round 1 of the NBA Playoffs. In “Brothers Therapy,” […]
Pop announced a 2017-2018 programming slate that includes 7 new and returning series, and 9 projects in development. Season over season, the net added 58 new national advertisers, expanded its distribution on traditional cable and OTT platforms and saw growth in viewership among A18-49 (+21%) and W25-54 (+13%), according to Nielsen Live+7 data. “Knowing our […]
Queen Latifah (Star), Betsy Brandt (Life in Pieces), Grammy winner Jill Scott and Marin Ireland (Sneaky Pete) will star in Lifetime movie Flint, following the true story of women who sought justice after their drinking water was contaminated. Queen Latifah will also exec produce. Cher, citing family issues, pulled out of the project last month.
NBC announced a new agreement with the board that represents its independent TV affiliates. The deal paves the way for local affiliates to opt in to NBCUniversal’s distribution deals with over-the-top streaming services like DirecTV Now and YouTube TV. The goal is to make it easier for those services to gain the streaming rights to […]
Facebook announced that Instagram Stories, the photo- and short video-sharing service that it cloned from Snapchat last year, now sees more than 200 million active users per day. Here’s where things get scary if you’re Snap Inc.: As of Q4 of 2016, Snapchat saw about 158 million users a day. Not just Snapchat Stories, mind […]
Sinclair Broadcast Group, Silver Chalice and 120 Sports are joining forces as equity partners on a new multi-platform sports network that will feature a linear broadcast and comprehensive digital offerings. The network will be built through the merging of 120 Sports’ live studio operations, Silver Chalice’s Campus Insiders’ live collegiate games and Sinclair’s American Sports […]
Blanketing the sports media landscape, covering digital, social, marketing, sponsorship and production categories, Cynopsis once again filled the room on Thursday for the Cynopsis Sports Media Awards. Congratulations to our luminaries and all of our winners. Turner Sports, NBC Sports and FOX Sports took home the most trophies, with each of the companies clocking in […]
MTV is reviving Fear Factor with a new installment to be hosted by Ludacris. The Viacom network ordered 12 hour-long episodes from Endemol Shine North America to debut Tuesday, May 30 at 10p. Look for the revival to feature stunts inspired by urban legends, popular scary movies and viral videos.
Donald Sutherland will play billionaire oil man J. Paul Getty in the first installment of FX anthology series Trust. Production begins in June in London for a January 2018 premiere.
Roku has inked a multi-year intellectual property agreement with TiVo. Under the deal, Roku will gain access to the patent portfolios of TiVo and its parent company, Rovi. (Rovi, which acquired TiVo last year for $1.1 billion, has long been known to boast roughly a zillion tech patents.) The device-maker will also gain access to […]