NBCUniversal and strategic partner BuzzFeed have teamed for Playfull, a millennial parenting channel (target audience: 20-34). Buzzfeed will create videos for Playfull, launched yesterday on Facebook, while NBCUni oversees ad sales and business partnerships; marketing support will include ads during NBC’s Winter Olympics. NBCUniversal has a $400 million investment in Buzzfeed.
Amazon is developing 2 Conan-related drama series, reports Deadline. One is Outrider, an event series set in late 1800s Oklahoma Indian territory, with Conan the Barbarian star Arnold Schwarzenegger attached to star and exec produce. The other is based on the Conan books by Robert E. Howard, from Ryan Condal (Colony), Miguel Sapochnik (Game of […]
TNT is bringing out the star power when NBA All-Star hits LA from Feb. 15-18. The network detailed is coverage plans, which will culminate with captain-drafted teams squaring off for the first time on Feb. 18 and simulcast on TNT and TBS at 8p. Overall, the channel will carry more than 24 hours of programming […]
FOX Sports and Nat Geo WILD are in line to present more coverage of Westminster Week than ever before beginning Sunday and running through Feb. 13 with Shannon Sharpe and Kristine Leahy joining the talent roster this year. New this year will be the Masters Agility Championship at Westminster running on FOX for the first […]
NBC is teaming with Dwayne Johnson and Dany Garcia to produce large-scale physical competition series The Titan Games, emceed by Johnson. Someone’s thinking big: for the 10-episode series from Universal Television Alternative Studio, A. Smith & Co. Productions and Seven Bucks Productions, “We wanted to create a new kind of athletic competition unlike anything ever […]
Property Brothers Jonathan and Drew Scott signed a new exclusive multi-year deal with HGTV. As executive producers at Scott Brothers Entertainment, producer of content for TV, film and digital platforms, the brothers’ production company also will develop exclusive home-related series and digital content in partnership with the network’s programming and creative teams.
NBC’s Super Bowl score for the Eagles’ upset over the Patriots… 103.4 million viewers, according to Nielsen Fast National numbers with a Total Audience delivery of 106 million across all platforms. Those numbers are down by about 8 million from last year’s game but still rank in the top ten all-time telecasts. Viewership peaked at […]
Meanwhile, with football season over, FOX Sports is revving up its plans for the return of NASCAR, announcing plans for its 18th consecutive season of coverage starting with Daytona Speedweeks, and the Daytona 500 from Daytona International Speedway on Feb. 18 at 2:30p. Live coverage begins at 1p with FOX NASCAR Sunday, preceded by NASCAR […]
ABC snapped up two more pilots. Soapy drama Grand Hotel, from Eva Longoria and writer Brian Tanen (Desperate Housewives) and based on the Spanish format; and comedy Three Rivers, from Sherry Bilsing-Graham and Ellen Kreamer, creators of I Hate My Teenage Daughter. Both hail from ABC Studios.
It’s a wrap on CBS’ pilot orders, with the network picking up four additional titles: military courtroom drama The Code, exec-produced by Carl Beverly and Sarah Timberman; L.A. Confidential, based on the noir novel and exec-produced by Arnon Milchan; Main Justice, exec-produced by former U.S. Attorney General Eric Holder and Jerry Bruckheimer; and racially charged […]
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