FloSports gets a rebrand

FloSports underwent a complete rebrand across all its sports verticals in a move to “unify the brand identity and bring to life the competitive spirit that is core to the company” that transcends across all 20+ sites. In conjunction with the rebrand, FloSports further expanded distribution to seven platforms with the release of an Android app. The rebrand includes a new logo, visual identity, tagline and more is the result of a collaboration with Troika Media Group.

“Since our first live stream in 2006, we have been obsessed with the drive to give underserved sports the love they deserve,” said Mark Floreani, CEO and Co-Founder of FloSports. “We live and breathe the sports we cover. It is time for our brand identity to fully represent the competitive spirit that is core to our DNA.”

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