FloSports locked in a multiyear rights partnership with the Professional Bowlers Association that will see the company launch FloBowling.com, a new site where fans can access PBA’s Xtra Frame for live and on-demand PBA coverage and more. The site will offer fans access to professional competition, breaking news, highlights, original documentaries, and more. The deal […]
PGA TOUR’s major Discovery
Discovery and the PGA TOUR locked in a strategic alliance that will see the creation of a new international multi-platform home for golf. The new 12-year relationship will kick in in 2019 and run through 2030, would include global multi-platform live rights, outside the United States, to all PGA TOUR media properties totaling approximately 2000 […]
adidas backs FOX Sports WC play
FOX Sports locked in adidas as the presenting sponsor of the full company streaming effort across all digital platforms for the 2018 FIFA World Cup Russia, running June 14 – July 15. Meanwhile, Coca-Cola is sponsoring the short-form 90 in 90 match highlights, one of the top-performing FOX Sports digital offerings, as well as joining […]
PFL prepares to rumble
The week sees the debut of the Professional Fighters League, a new MMA promotion that will serve up a regular season, “win-or-go-home” post-season, and championship. Co-founded by Donn Davis, Russ Ramsey, and Mark Leschly, the PFL 2018 Season features 72 fighters across six weight-classes, competing in the regular season on Thursday nights throughout the Summer. […]
NBCSN Capitalizes on Postseason demand
The Capitals win in game three of the Stanley Cup Final continued to add fuel to the NHL’s postseason run on NBC platforms on Saturday. The contest delivered a 2.51 overnight Nielsen score to NBCSN, marking the best game three in three years, and up 16% over last year’s numbers for the equivalent contest. DC […]
Atlantic 10 adds ESPN+
ESPN and the Atlantic 10 Conference locked in a multi-year media rights deal that will see more than 500 conference events each year carried on ESPN+ and makes ESPN+ the exclusive streaming home for a number of the Atlantic 10 Conference’s sports and includes exclusive games from multiple A-10 Championships including men’s and women’s basketball, […]
NBCSN’s Golden night
Game 2 of the 2018 Stanley Cup Final on Wednesday night ranked as the most-watched Stanley Cup Final game on NBCSN in three years as well as the most-watched primetime program on NBCSN in three years. The Game 2 TAD of 3.788 million viewers, according to Nielsen Fast National data and streaming data by Adobe […]
CBS eyes MVC
CBS Sports and the Missouri Valley Conference inked a multi-year extension to carry Missouri Valley Conference college men’s basketball games on CBS and CBS Sports Network through 2023-24, courtesy of a sub-license agreement with ESPN. As part of the agreement, CBS will again broadcast the State Farm MVC Men’s Basketball Championship game, which it has […]
FOX/PBA line up programming
Around the dial, the new deal between the Professional Bowlers Association and FOX Sports has its 2019 Go Bowling! PBA Tour television schedule, featuring 30 telecasts and including a new PBA Playoffs series including five telecasts on FOX and 26 on FS1 starting Jan. 6 with the Hall of Fame Classic in Arlington. Overall 60 […]
ESPN adds fresh take to NBA Finals
Round four of the Warriors/Cavaliers in the NBA Finals will see ESPN offer up coverage that includes the first-ever “NBA Surround:” Pre-game and In-game Second-screen Streaming Offerings for All Games, Plus Special Post-game “NBA at the Mic” Shows. ABC once again serves as the home of the series with Game 1 set for Thursday at […]
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