Today will see the beginning of the 2014 NCAA Division I Men’s Basketball Championship with the NCAA First Four on truTV presented by Northwestern Mutual tipping off at 6:40p. The annual collaboration between CBS Sports and Turner Sports will see a number of tweaks this year with Greg Anthony shifting from the studio to the […]
WWE and Mattel announced the launch of WWE Slam City, WWE’s new kids property that includes an original animated short-form series and a line of merchandise. The 26-episode series launched yesterday in the U.S., Canada, and U.K., and is made up of two-minute shorts featuring WWE Superstars in their new animated world, WWE Slam City. […]
And so it begins. truTV tips off the NCAA Men’s Tournament with the First Four tomorrow at 6:40p, featuring Albany/Mount St. Mary’s, followed by NC State/Xavier at 9:10p. On Wednesday, Cal Poly/Texas Southern opens the 6:40p slot, followed by Iowa/Tennessee. Brian Anderson and Dan Bonner will call Tuesday’s First Four games with reporter Kristine Leahy. […]
With March Madness putting the spotlight on the stars of tomorrow, Upper Deck is already plotting their future. The staple sports and entertainment trading cards memorabilia company is hitting 25 years and recently announced a new deal to become the exclusive licensed manufacturer of NHL Trading Cards. The company is also launching multiple activations for […]
CBS Sports and Turner Sports detailed Selection Sunday plans with the live first-time announcement of the pairings for the 2014 NCAA Division I Men’s Basketball Championship on the NCAA Basketball Championship Selection Show on Sunday at 6p on CBS. The companies announced that Greg Gumbel will host the one-hour show, and will be joined by […]
Chris Fowler and ESPN have a new deal that will see Fowler remain with the company as a lead voice on many of the network’s events, primarily college football and tennis Majors, through 2023. The deal will see Fowler return to the college football booth as part of the extension, taking over play-by-play on the […]
The SEC Network found its voices for the football season, with ESPN formally announcing that Brent Musburger and analyst Jesse Palmer will team up in the booth on Saturdays for microphone duties this fall. Both reached an agreement with ESPN to be the lead college football game commentators on the new network and will kick […]
Twentieth Century Fox Consumer Products unveiled its first look at the “Simpsonized” FC Barcelona for the company’s kind campaign featuring a partnership between The Simpsons and soccer. Fox and FC Barcelona will co-create a broad line of branded merchandise that will be available to consumers in 2014. The first line up of FC Barcelona players […]
CBS Sports and Turner Sports served up plans to cover all 67 games from the 2014 NCAA Division I Men’s Basketball Championship across four national television networks TBS, CBS, TNT and truTV, with some new elements spicing up the mix combined with some local flavor. For the first time, Final Four games will run live […]
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