NBC Sports Group and Red Bull Media House finalized an extension for the Red Bull Signature Series. The property, created in 2012, will run through at least 2016, with 20 hours of programming on NBC each year. The 2014 Red Bull Signature Series continues on NBC on April 12 at 2p with Red Bull Double […]
Heading into the Sweet Sixteen, CBS Sports and Turner Sports’ coverage of the 2014 NCAA Division I Men’s Basketball Championship is now scoring its highest viewership in 21 years, according to Nielsen Fast Nationals. Through its opening week, the event is averaging 9,227,000 total viewers, for a 4% markup over the same period last year. […]
FOX Sports lined up a heavy hitter with the launch of The Mike Francesa Show today on FOX Sports 1, running on weekdays on the channel from 1-4p, before shifting to FOX Sports 2 from 4-6p. The acquisition and debut of the CBS Radio program comes a part of a new wave of programming hitting […]
The NCAA continues to deliver for CBS Sports and Turner Sports, as a slew of tight games and upsets at the 2014 NCAA Division I Men’s Basketball Championship handed the channels with the event’s highest viewership in 23 years. Through the first five days, the tournament is averaging 8.8 million total viewers, up 7% over […]
truTV continued to roll with the NCAA First Four, as the opening round of the tournament generated a 3.9 US household rating with 5.9 million total viewers, according to Nielsen. That marks the highest-rated and most-viewed NCAA First Four since the current format began in 2011 and is up 34% in household rating and 32% […]
We love to celebrate a great year and are thrilled to do just that by honoring Christina Miller, Senior VP, Turner Sports Strategy, Marketing and Programming and Senior VP and GM, NBA Digital with this year’s Cynopsis Sports Navigator Award. The honor is presented every year to a hands-on sports executive whose media platforms delivered […]
College basketball fans continue to warm up to the First Four, as truTV delivered the highest-rated and most-viewed NCAA First Four opening night ever since the current format began in 2011. The NC State/Xavier matchup drew an average of 1.7 million total viewers and a 1.1 household score to rank as the most-viewed and highest-rated […]
Cynopsis Sports is proud to announce that NASCAR Chairman and CEO Brian France has been named the recipient of the Vision Award at this year’s Cynopsis Sports Media Awards. The Vision Award recognizes a top sports executive who demonstrates innovation and leadership in the media and sponsorship space of the industry, with USOC CEO Steve […]
The PGA TOUR looked to its future yesterday, naming CMO Jay Monahan as Deputy Commissioner of the organization. The move will have Monahan “working closely on the entire scope of business operations and strategy,” said PGA TOUR Commissioner Tim Finchem in a statement. The role would appear to have Monahan in line to succeed Finchem […]
Congratulations to NBC Sports Group Chairman Mark Lazarus, who will be accepting the prestigious Legacy Award at this year’s Cynopsis Sports Media Awards. With previous recipients that include FOX’s David Hill and the NFL’s Steve Bornstein, the honor recognizes top sports media executives for their innovative and transformational work in the industry. Lazarus’ achievements in […]
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