The US/Portugal game more than delivered for broadcasters ESPN and Univision, scoring as the most-watched US match ever for both channels. ESPN’s telecast of the dramatic game actually ranked as the most-viewed soccer match in the United States ever, across all networks, averaging 18,220,000 viewers based on a 9.6 HH US rating, according to Nielsen, […]
120 Sports is going live on Wednesday, and announced that GEICO, Nissan, Transamerica and Verizon Wireless have joined as the official launch partners. “120 Sports is thrilled to work with such a robust team of forward-thinking creative brands as we join forces to introduce a new, never before seen, all-digital sports network,” said Jason Coyle, […]
FIFA World Cup sponsor Visa is taking advantage of Robin van Persie’s goal off of a diving header against Spain last week, which saw #persieing go viral. The brand reimagined the score via the Visa Teletransporter, recreating the famed header shot. Visa will look to create other buzzed about scenes throughout the tournament, as events […]
As the World Cup looks toward the next round of play, viewers continue to flock to on multiple screens to absorb the tournament. Univision Digital has had an especially good run, as the Univision Deportes App ranked as the top free sports app in the Google Play Store for the fourth day in a row […]
Yesterday marked NCAA President Mark Emmert’s turn on the stand for the Ed O’Bannon class-action antitrust suit against the NCAA. He stated, according to reports, that amateurs served as the heart of college athletics, and said that paying players would cause some schools to pull sports or refuse to play other schools that do pay. […]
Dish Network is mulling an NFL play, with company exec Vivek Khemka telling Bloomberg that the company would be game for bidding on the NFL Sunday Ticket package if things don’t work out for a DIRECTV renewal. DIRECTV’s $4 billion NFL Sunday Ticket rights will expire at the end of 2014.
Yesterday saw a big turnover at Bellator MMA with the departures of Bjorn Rebney, Founder, Chairman and CEO, and Tim Danaher, President and COO. Majority owner Viacom later announced the addition of sports promoter Scott Coker to the organization, where he will serve as President, Bellator MMA, effective immediately. “It is with bittersweet emotions that […]
The Association of Volleyball Professionals became the latest league to enter a deal with The Whistle Sports Network, the “first sports-focused cross-platform network and community for today’s generation of fans.” The deal will see The Whistle Network will distribute AVP highlights, interviews and original content on YouTube and other digital platforms, including Xbox. “We recognize […]
With nearly 16 million combined viewers tuning in, ESPN and Univision continued to roll as the US team took the stage for the first time at the FIFA World Cup. ESPN’s coverage marked the network’s highest-rated and most-watched men’s soccer match ever, averaging a 6.3 household Nielsen score with 11,093,000 viewers. The contest also generated […]
Jeff Gordon will be flying some new colors, as Panasonic has deepened its tied with Hendrick Motorsports via a new multi-year deal that includes primary sponsorship of Gordon’s No. 24 team for two Sprint Cup races annually. The brand will also serve as an associate-level partner in all other events. It will mark the first […]
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