Google signed on as an official support of the Tokyo 2020 Olympic and Paralympic Games with the organizing committee announcing that the company is partnering on the third domestic tier of the program in the ‘internet-based information and navigation services’ sponsorship category. The deal brings the total number of Tokyo 2020 domestic partners to 64, […]
Longtime ESPN staple Bob Ley is retiring after a 40-year career at the company, announcing his plans to depart at the end of the month. He has served as ESPN’s longest-tenured anchor. “To be clear, this is entirely my decision. I enjoy the best of health, and the many blessings of friends and family, and […]
FOX Sports reports that its half of the 2019 Monster Energy NASCAR Cup Series season averaged 4,076,000 viewers, for a rise of 2% over last year’s tally, excluding weather-impacted races both years, according to Nielsen. Among 11 FOX Sports 2019 races directly comparable to 2018 events, six scored viewership increases. With the rating up 3% […]
The NHL unveiled its 2019-20 schedule with 1,271 games on deck during the regular season. The season opens on Oct. 2 and runs through April 4, with the All-Star Game and festivities running Jan. 24-26, 2020 in St. Louis. Key dates include defending champion Blues opening the season on Oct. 2 against the Capitals, and […]
The US win over Spain in the FIFA Women’s World Cup saw its early time hurt viewership, with the game down from its 2015 equivalent to earn a 2.5 overnight score on FS1, with Austin leading all markets. Still, on the digital front, the daytime match drew 618,000 unique streamers overall, up 277% over the […]
The IOC announced that Milan-Cortina, Italy had been selected to host the Olympic Winter Games in 2026, besting Stockholm by a vote of 47-34 for the honor. “Congratulations to Milan-Cortina,” said IOC President Thomas Bach. “We can look forward to outstanding and sustainable Olympic Winter Games in a traditional winter sports country. The passion and […]
The Championships, Wimbledon are set to be served across the ESPN networks, offering coverage from all 18 courts beginning July 1 wih145 hours of action on TV and more than 500 matches from the All England Lawn Tennis Club in London leading into the Ladies’ Championship and the Ladies’ and Gentlemen’s Doubles Championships on ESPN […]
FOX Sports continues its hot Summer with two more big events involving MLB over the next couple of weeks, beginning with the Yankees and Red Sox playing in the London Series on June 29 (ESPN carries it on the 30th) and then the annual All-Star Game out of Cleveland on July 9. Joe Buck, analyst […]
The FIFA Women’s World Cup continues to show gains with this year’s tournament. FOX Sports reports that through the first day of the round of 16, the company’s metered market scores are up 17% over the equitable day in 2015. Norway’s penalty kick win over Australia drew a 1.6/4 to rank as the best numbers […]
NBC Sports’ fueled its plans for the 2019 Monster Energy NASCAR Cup Series, with its portion of the schedule getting the green flag next weekend with nearly 600 hours of coverage slated to run across NBC, NBCSN, NBCSports.com and the NBC Sports app, beginning with the Camping World 400 at Chicagoland Speedway. NBC Sports will […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5