NBC Sports Group continues to broaden its horizons, announcing the launch of NBC Sports Films, a new initiative that will “leverage NBC Olympics’ Emmy Award-winning storytelling heritage and personnel” to produce sports documentaries. Long-form projects will run across NBC, NBCSN, NBC Sports Regional Networks and NBC Sports Digital. First out of the gate will be […]
Good news for Dodgers fans. Following Charter Communications move to purchase Time Warner Cable, the company told the LA Times that it will begin offering the Los Angeles Dodgers TV channel, SportsNet LA, in Southern California. The channel is expected to launch for Charter Customers in the next few weeks. Time Warner Cable has been […]
ESPN saw Game 4 of the 2015 NBA Western Conference Finals reel in viewers to rank as the most-watched telecast of the 2015 NBA Playoffs so far, according to Nielsen Fast Nationals. The win by the Rockets handed the channel with 8,280,000 viewers for a 59% markup over the last time ESPN televised Game 4 […]
Where does a brand go when it is looking to reinvent its consumer perception? In the case of Timex, company executives went to some of YouTube’s biggest stars turning to Frisbee trick-shot artist Brodie Smith and extreme sport videographer Devin Graham, aka Devin Supertramp. Launching the company’s new large-scale social media campaign, called the #MyExpedition […]
Basketball continued to roll over the weekend. TNT’s coverage of the 2015 NBA Eastern Conference Finals Game 3 on Sunday averaged 7.8 million total viewers and 4.7 U.S. HH rating in Nielsen Fast Nationals. That marked the most-viewed and highest-rated program of the day across all of television (cable and broadcast), based on metered market […]
With his last season as a full-time NASCAR driver underway, Jeff Gordon has already lined up a fill-time gig for the next phase of his career. The four-time NASCAR Cup Series champion will join FOX NASCAR in 2016 to serve as a race analyst for its 16th year of NASCAR SPRINT Cup Series coverage where […]
TNT’s coverage of the 2015 NBA Eastern Conference Finals – Game 1 ranked as the top program of the night across cable. The Cavaliers/Hawks live game telecast averaged a 4.4 U.S. HH rating and 6.8 million total viewers, for a markup of 10% and 8% respectively over the network’s comparable Conference Finals coverage last year, […]
FOX Sports locked in programming for the upcoming FIFA Women’s World Cup, which kicks off in two weeks. The slate of matches will include 16 games airing live on FOX broadcast network with all 52 games running live from six cities across Canada on company platforms between June 6 and July 5. FOX’s broadcasts will […]
ESPN saw its coverage of the NBA Western Conference Finals Game 1 open with a viewership spike, delivering 6,848,000 average viewers, according to Nielsen. That number is up 41% over the last time ESPN presented the Western Conference Finals and up 8% over year-ago numbers. The game delivered a 4.4 U.S. household rating, for a […]
On to racing news. ABC carries the Indianapolis 500 on Sunday, beginning with a one-hour pre-race show at 11a. The production will utilize 85 cameras, including three onboard cameras per car in 12 of the 33 cars competing in the race. Four of the 12 will be equipped with dual-path technology, allowing shots from two […]
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