Meanwhile, NBC Sports also announced dual national coverage of the 2015 NASCAR Sprint Cup Championship race from Homestead-Miami Speedway on Nov. 22. NBC will serve as the primary broadcast of the primary broadcast while NBCSN will offer fans a simultaneous live feed dedicated to each of the Championship 4 drivers. Live race coverage on both […]
After taking the reins of MMA franchise World Series of Fighting earlier this year, company CEO Carlos Silva has worked quickly to entrench the promotion’s roots across the media spectrum. After adding the likes of Mark Ford, Mark Stevens and John Weiser to its Board of Directors, extending ties with IMG, and giving the company […]
Hyundai continues to rev up its NFL activations, announcing its return to the Super Bowl on Feb. 7 with the new creative that will run during the first and second quarter of the game. Hyundai also announced that it has locked in the pre-kick slot and will run a new 60-second ad as viewers are […]
With an eye toward beefing up TV numbers, the NCAA announced that the NCAA Division I Men’s Basketball Committee is relocating its selection, seeding and bracketing meeting in March to New York City instead of Indianapolis. Joseph R. Castiglione, chair of the committee and director of athletics at the University of Oklahoma noted that moving […]
With Discovery now fully at the helm, Eurosport, which reaches 151 million homes across Europe with its main channel, is getting an overhaul. The company is serving viewers with a new brand identity with the tagline “Fuel Your Passion” that will see specialized, rather than general, sports channels. The rebrand launches today, bolstered by a […]
Wednesday headlines saw heavy pushback and reaction to New York Attorney General Eric Schneiderman’s decision to make fantasy sports operations illegal under state law, mandating that companies shut down operations in the state as they were considered illegal gambling. Industry heavyweights DraftKings and FanDuel responded aggressively. DraftKings noted that “We strongly disagree with the reasoning […]
Get ready for a battle of a different kind at Super Bowl 50. TechCrunch and the NFL are partnering to hold a startup competition in Silicon Valley on Super Bowl weekend, dubbed 1st and Future. The event takes place on Saturday, Feb. 6 at Stanford University’s Graduate School of Business and feature three separate categories […]
Longtime Yahoo pillar Ken Fuchs is moving to Stats LLC to serve as the company’s new Chief Executive Officer, replacing Gary Walrath. Since Vista acquired Stats in mid-2014, it has made five strategic acquisitions including BSports, The Sports Network, TVTI, Automated Insights and Prozone. As a global Vice President at Yahoo, Fuchs served in various […]
As the world prepares for Ronda Rousey’s next fight this weekend, UFC announced a partnership with MetroPCS to spotlight the MM champion. The company will use Periscope to offer fans an opportunity to “watch what it feels like as Ronda leaves to walk into the Octagon” with users receiving a live, over-the-shoulder view as she […]
Just nine months before the start of the 2016 Summer Games in Rio, one heavyweight country in now in danger of missing some of its biggest events. A Monday report from the World Anti-Doping Agency accused Russia of widespread, state-supported doping in track and field events. According to the WADA, Moscow testing laboratory director Grigory […]
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