The Walt Disney Company’s acquisition of Maker Studios for $500 million Monday could prove a big boon for youth-geared content: Maker has 55,000 channels, 380 million subscribers and 5.5 billion views per month, and has a young-skewing audience in Cartoonium. But while experts trumpet the way the purchase legitimizes YouTube as a content platform, Variety […]
Gabba gabba hey! Cupcake Digital, Inc. and DHX Media are unveiling Yo Gabba Gabba! Babies, an interactive app for preschoolers aged 5 and under. Children will be able to feed, dress, bathe and care for the characters featured on the Nick Jr. TV series. For a limited time the app will be available for $.99, […]
The Hub network is a happening place to be these days. In addition to a recent brand refresh, which included a logo modification and a new tag line, “Making Family Fun,” the net will premiere an original primetime parent-child swap series, Parents Just Don’t Understand, hosted by Joey Fatone (‘N Sync, Dancing with the Stars). […]
Following a PaleyFest screening of Marvel’s Agents of S.H.I.E.L.D., showrunners revealed that the April 8 episode will have a direct connection to the feature film Captain America: The Winter Soldier, which will have opened four days earlier. The ABC series’ freshman season will conclude with a continuous seven-week run starting April 1, and comedian Patton […]
Fox announced an upcoming slate of superhero movies, including a new Wolverine solo film in March 2017 and Fantastic Four 2 for summer 2017. A third Marvel movie release date was also announced: July 13, 2018, but the studio is keeping the title, plot and character focus under wraps for now.
The fourth and final season of The Boondocks, which airs on Cartoon Network’s Adult Swim, will premiere on April 21. The last season of the show, which had been on hiatus since 2010, was not produced with creator Aaron McGruder, who has been working on a live-action comedy for the network, Black Jesus. The voice […]
Sprout will debut its newest animated acquisition, Earth to Luna!, on Aug. 16. The series, from Brazil’s TV PinGuim, follows the adventures of a 6-year-old girl who’s “completely, undeniably and passionately” into science. “Sprout is committed to creating and acquiring the best content for preschoolers and their families,” said Andrew Beecham, Sprout’s SVP, programming. “Each […]
Halloween in April: The producers of Hub Network series Spooksville–Jane Startz Productions and Front Street Pictures—are trying to scare up some social media action by staging a Monster Dress-up Photo Giveaway for parents and kids 13-plus who follow the show on Facebook, Instagram or Twitter. Participants can submit a dress-up monster photo through April 4 […]
Last week CynKids reported on Birds Eye’s new integrated sponsorship deal with Disney. Here’s a look at the partnership from the brand perspective, courtesy of Mike Barkley, SVP of Birds Eye. What is Birds Eye hoping to get out of the new sponsorship arrangement with Disney? We have similar aspirations regarding healthy eating, and […]
It’s a jungle out there. Cupcake Digital has a global deal with Twentieth Century Fox Consumer Products to bring Blu and Jewel, the stars of the upcoming Rio 2 film and its 2011 predecessor Rio to mobile devices with new interactive storybooks and activity apps. The Rio storybook app debuts today, with the Rio 2 […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.