It’s no secret that Instagram has become an increasingly crucial marketing tool for brands and businesses. But for companies hoping to optimize their campaigns, the platform’s relative dearth of data has proven to be a major impediment. Granted, major companies with money to burn have been able to hire expensive analytics vendors to help get […]
File this under ‘no-brainer’: Amazon has renewed its hit comedy Transparent for a fourth season. The series, which has received a hefty dose of critical acclaim and awards-show love, is expected to return for its third season this fall; season 4 will debut on Amazon Prime next year.
Facebook’s already-intimidating advertising reach is about to increase. The social media giant announced that it will expand the reach of its audience network beyond its own platform, allowing publishers and app developers to serve targeted ads to Facebook users even when they’re not connected to Facebook. So how is that even possible? It goes back […]
The Interactive Advertising Bureau (IAB) has come out against the FCC’s recently-proposed broadband privacy rules. The rules would forbid broadband providers from using data about consumers’ Web activity for ad-targeting, unless those users provide opt-in consent. Notably, the rules would only apply to Internet service providers – not to other companies that provide web services, […]
It’s safe to say that Google is breathing a sigh of relief right about now – the company won its long-running legal battle with Oracle. In a lawsuit dating back to 2010, Oracle has alleged that Google violated its intellectual property rights when the tech giant began work on the Android operating system. A San […]
Hulu and the U.K.’s ITV have partnered on a straight-to-series order for Harlots, a new drama series. The series, which centers on the sex trade in 1700s London, will stream exclusively on Hulu in the U.S., and air on ITV Encore across the pond. Samantha Morton (The Last Panther) stars in the show, slated to […]
Microsoft’s E3 conference is still a couple weeks off, but news is beginning to trickle out. According to Kotaku, Microsoft will launch a smaller (and cheaper) version of Xbox One later in 2016. And according to Petri Executive Editor Brad Sams, the company will be launching two new streaming sticks later this year. […]
Yet another twist in the Yahoo saga: AT&T, which initially sat out the auction of Yahoo’s core business, has swooped in with an offer, according to a report from Bloomberg. The telco faces off against its rival, Verizon, which has widely been considered the most likely buyer. AT&T already owns a joint stake (along […]
It’s official: Twitter’s character limit will soon be a little less restrictive. Confirming last week’s report from Bloomberg, Twitter announced that it will exclude images, videos, polls, and other media from the platform’s long-standing 140 character tweet limit. Twitter usernames will also be excluded from tweet limits – a big help for users trying to […]
Vice Media has named Ciel Hunter as its new Head of Content. In the new role, she’ll oversee operations across digital and mobile platforms. Hunter is preceded by Alex Miller, who will now serve as Creative Director of Viceland EMEA, working from the company’s London office. Hunter has been with Vice Media for 11 years; […]
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