According to a report from Bloomberg, Apple is planning to cut down on how much it charges to sell video services via the App Store. The goal, according to Bloomberg, is to “appease” the partners who populate the App Store with TV and movie services. The company will reportedly cut its revenue share from subscription […]
Warner Bros. has inked an agreement to acquire the gaming-centric digital media company Machinima. Warner Bros., already a major investor in Machinima, plans to fold the company into Warner Bros. Digital Networks, its development unit for digital and video productions. The acquisition reportedly values Machinima at just under $100 million.
For Univision Communications, 2016 has been all about addition: Acquisitions, investments, new initiatives. But now there’s some subtraction on the way, and it comes as a bit of a shock. The company confirmed that it will lay off between 200 and 250 employees, many of them from the millennial-oriented cable net and digital media company […]
Amazon reportedly paid a fortune to land the cast of Top Gear for its new automotive show. And one thing’s for sure: Amazon intends to get some bang for its buck. The Grand Tour debuts tomorrow in five countries, including the U.S. and the U.K. New episodes will roll out weekly for 12 weeks. But […]
Snap Inc., Snapchat’s parent company, has confidentially filed for its IPO, according to sources who spoke with Reuters and Bloomberg News. Snap will reportedly seek to raise as much as $4 billion, with a company valuation of about $25 billion to $35 billion. No final decisions have been made yet, and details could still change, […]
Twitter has received mountains of criticism over the prevalence of bullying and abuse on its platform – and over the company’s perceived failure to curb any of it. (This reportedly played a role in Twitter’s failure to keep prospective buyers like Disney at the table.) Now the company is taking new steps to fight harassment. […]
20th Century Fox’s The Martian VR Experience, an interactive virtual reality experience based on the 2015 sci-fi film The Martian, initially debuted at January’s Consumer Electronics Show. But Fox decided to hold off on a wide release until high-end VR headsets became widely available. Now that a number of such headsets have debuted, Fox is […]
There’s an enlightening new article out of Digiday. The gist: As Snapchat continues to command an increasing amount of interest from marketers looking to reach younger consumers, many advertisers remain wary about Snapchat’s measurement offerings. While Facebook and Google offer comprehensive data platforms, Snapchat doesn’t offer easily-accessible metrics – such as clicks or first-party data […]
If you have even a cursory knowledge of American history, you know that race and ethnicity have played a historical role in housing and employment discrimination. It seems that Facebook doesn’t want to keep wading into those murky waters. The social media giant announced that it has banned marketers from using “ethnic affinity” targeting in […]
Audible is getting ready to launch The Comedy Comedy Show, a new audio show hosted by comic actor Will Arnett. In a new trailer, Arnett calls the series “high-concept” comedy. ‘High-concept’ meaning there’s a specific concept or gimmick behind each show,” he clarifies. “And…the creators were probably high or something when they came up with […]
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