Facebook released new advertising guidelines, taking a tough stance toward certain types of content. Namely, ads that focus on violence, sex, or illegal activity will be sidelined, as will ads that are deemed “incendiary, inflammatory, demeaning or disparage[ing]” of people or groups. “Inappropriate language” will also render ads ineligible. And Facebook says that traffickers in […]
Twitter is ramping up its APAC video efforts. The social media company announced more than 35 new premium video partnerships in the Asia Pacific region. The deals are expected to bring hundreds of hours of live and exclusive video content to the platform. Twitter’s new video partners include Premier Futsal India, Breakfast with Champions/Gaurav Kapur, […]
At a major launch event, Apple unveiled the new iPhone 8 and iPhone 8 Plus smartphones, along with the iPhone X, a new flagship model that will start at $999. And the company announced a new operating system for iPhone and iPad, as well as an updated Apple Watch. The company’s streaming box also took […]
Several major TV companies are teaming up to launch their own OTT-based live TV service, according to a report form the Wall Street Journal. Viacom, Discovery, A+E Networks, AMC Networks, and Scripps Networks Interactive are reportedly in on the plans. (It’s worth noting that Discovery announced plans to acquire Scripps back in July; that deal […]
CBS’s digital media arm just partnered with a rival. CNET, the tech website owned by CBS Interactive, is teaming up with Vice Media’s Motherboard site to produce Dear Future, a new series focused on tech issues such as space travel, artificial intelligence, and virtual reality. The series will run on both CNET and Motherboard, along […]
Well this was inevitable. Google has appealed the 2.4 billion-Euro antitrust fine that the European Union handed down this past summer. The news was first reported by Reuters. Back in June, the European Commission ruled that the tech giant had engaged in anti-competitive behavior by favoring its own shopping service in search results. Notably, Google […]
Facebook wants to be a video-first platform and it’s prepared to spend as much as $1 billion on original shows through next year, sources tell The Wall Street Journal. This comes as Apple is prepared to spend on equal amount on content, putting both companies in direct competition with the likes of Amazon, HBO, Netflix […]
Disney CEO Bob Iger says the company won’t be licensing Star Wars and Marvel films to Netflix but will offer them on the new direct-to-consumer streaming services the company plans to launch in 2018 (ESPN) and 2019 (possibly a Disney product). It’s reported that the ESPN service could mimic iTunes in that viewers could pay […]
A raft of media-buying stalwarts – including Dentsu Aegis Network, GroupM, Horizon Media, MAGNA, Omnicom and Publicis – have signed on for a new auditing service from OpenSlate to ensure their clients’ ads on YouTube appear alongside brand-safe content. It’s the first independent, third-party confirmation of YouTube contextual brand safety. The new service leverages OpenSlate’s […]
Every James Bond movie has inexorable twists and turns. So does the quest to land film distribution rights to the mega-franchise. According to The Hollywood Reporter, Amazon and Apple have entered the race to pick up the distribution rights, which expired for Sony after 2015’s Spectre. THR quotes sources as saying newly arrived executives Zack […]
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