Want some NatGeo with your turkey? Beginning this Thursday, National Geographic Partners is launching four new digital series—the company’s first slate of original digital content—on the company’s digital platforms. The Thanksgiving rollout includes the premiere of Best Job Ever, a look at some of the world’s more unique careers, and Expedition Raw, an extreme travel […]
Lewis and Clark would be proud. Snapchat has introduced Story Explorer, a new feature allowing users to find additional video footage relating to clips curated by Snapchat. So, for instance, if a user sees a Snapchat-curated clip of, say, a concert, one quick swipe-up will take the user to additional user-generated video of the same […]
Now that was an eventful maternity leave. The New York Times announced that Alex MacCallum, the company’s Assistant Masthead Editor for Audience Development and Product, will be taking over as head of the Times’s video department. The job has been open since July, when former video chief Rebecca Howard left the company. And the position […]
Millennials stream lot of new programming after it airs linearly. You already knew that of course, but it’s nice to have some numbers. A new study from research firm Symphony Advanced Media found that adults aged 18-34 are watching live TV 30% of the time; an additional 30% of viewing comes outside of Nielsen’s live-plus-3 […]
Con: Censorship is bad. Pro: China has 1.4 billion potential customers. Some more details on Google’s impending re-entry into the Middle Kingdom, which The Information first reported in September: The company will be launching its Google Play app store in China next year, according to Reuters. The Chinese Google Play store will be designed […]
Given the right circumstances, YouTube might just pay your legal fees. Untold YouTube content creators have been victimized by the Digital Millennium Copyright Act, which gives companies wide-ranging latitude to send takedown notices to creators who incorporate their content into videos. Now, YouTube intends to lend legal assistance – both financial and advisory – to […]
Instagram and virtual reality? Oh, imagine the possibilities. At the Structure conference in San Francisco yesterday, Instagram CTO Mike Krieger hinted that the company might see some use for virtual reality. He even said that the teams at Instagram and Oculus (both companies are owned by Facebook) have been discussing potential collaborations. One possibility he […]
The mobile advertising company Millennial Media, acquired by AOL in September, has launched a new ad product in partnership with Rentrak. Rentrak, which collects data across both satellite and cable providers, will measure TV viewers’ commercial viewership. Millennial will then use the data to target viewers on their smartphones and tablets. Advertisers will be able […]
If you’re in mainland China, and you love to stream foreign programming, you’re life’s been getting harder lately. First off, Chinese regulators recently closed a loophole allowing companies to skirt the country’s requirement that no more than 30% of a platform’s streaming content come from abroad. (Programming that was imported physically – say, on a […]
Wherever there are children, there will be YouTube Kids. The child-friendly video app, previously available only in the U.S., has launched in multiple English-speaking countries: the U.K., Ireland, Canada, Australia, and New Zealand. YouTube says that the app has already been downloaded 10 million times since its February launch. YouTube Kids is available on iOS […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.