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By: Lynn Leahey
November 28, 2018 |

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A CYNOPSIS MESSAGE FROM DADDI BRAND COMMUNICATIONS Monday December 8, 2025 Older viewers are fueling much of the growth in influencer content, according to data from Ampere Analysis. Among 55–64-year-olds, weekly viewing of influencer content in the US has jumped from 44% in 2020 to 54% in Q3 2025, “The biggest surprise in […]

Cynopsis 12/08/25: Paramount+ Renews “Landman” for Season Three

Cynopsis
By: Cynopsis Media
December 8, 2025

A CYNOPSIS MESSAGE FROM PREMION Monday December 8, 2025 IN THE NEWS Did you hear? Netflix rocked the media industry on Friday with the announcement that it had reached a deal valued at $72 billion to acquire Warner Bros. Discovery’s film and television studios, HBO Max, and HBO. If the deal is […]

12/07/25: Cynopsis Jobs

Cynopsis: Jobs
By: Cynopsis Media
December 7, 2025

Sunday December 7, 2025 CONVERGENT TV WORLD AWARDS 2026 FINAL HOURS: Prices Increase Tonight Media is converging fast—across TV, streaming, digital, gaming, and DOOH—and the Convergent TV Awards celebrate the work leading that transformation. From creative excellence to measurement and cross-screen ROI, this is where innovation gets recognized. Submit by MIDNIGHT TONIGHT before rates increase. […]

Cynopsis 12/05/25: New Look for CNBC

Cynopsis
By: Cynopsis Media
December 5, 2025

Friday December 5, 2025 IN THE NEWS “CBS Evening News” co-anchor Maurice DuBois is leaving as part of a larger overhaul of talent at the network. DuBois announced his departure via Instagram Thursday, adding that December 18 will be his last broadcast at CBS News. “It has been the Honor of a Lifetime,” he […]

Cynopsis 12/04/25: Hulu Renews “Chad Powers” for Season Two

Cynopsis
By: Cynopsis Media
December 4, 2025

A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL Thursday December 4, 2025 IN THE NEWS Comcast has set January 2 as the date to spin off most of its portfolio of cable networks into a new publicly traded company, Versant, led by CEO Mark Lazarus. The new entity will include MS NOW, CNBC, E!, […]

Jobs

Director of Performance Marketing

November 30, 2025

Athlete To Athlete

Santa Monica, CA

Lead the performance marketing team across Meta Ads and new paid digital channels (TikTok, YouTube, Google, etc.) Build and execute a roadmap for channel expansion and profitable scale Develop and run structured testing frameworks (audiences, offers, landing pages, creative iterations) Partner with Creative Strategist on ad briefs, testing priorities, and creative feedback loops Collaborate with [...]

Category: Marketing/Social Media; Director; Consumer Brands
Senior Manager, Traffic

November 18, 2025

INSP, LLC.

Charlotte, NC

SUMMARY/POSITION OVERVIEW Traffic is critical to the success of the company as it oversees revenue dollars by managing and scheduling of programming, commercial, promotional inventory and secondary events for our “on-air” broadcasts of INSP and client networks. The estimated revenue dollars associated with Traffic is in excess of $80 million. The Senior Manager of this [...]

Category: Programming; Manager; Media Entertainment Company
Manager, Distribution Marketing

November 11, 2025

INSP, LLC.

Indian Land, SC

Job responsibilities We are seeking a strategic and detail-oriented Manager, Distribution Marketing to support the promotion of our network across cable, satellite, and streaming platforms. This role will develop and manage B2B and B2C campaigns in partnership with multichannel video programming distributors (MVPDs), virtual MVPDs (vMVPDs), and streaming platforms to increase viewership, drive tune-in, and [...]

Category: Marketing/Social Media; Manager; Media Entertainment Company

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Why the Most Effective Holiday Ads Aren’t New at All
By Ty Tinker, Director of Analytics, AdQuick Each year, marketers enter the holiday season with...
AI Helps Media Companies Balance Supply Path Optimization and Revenue
By Amit Gelber, GM & CRO at Perion A healthy market has a good balance between...
Premion: Innovating for SMBs
Premion has been recognized on Cynopsis’ inaugural “25 in 25” list, which celebrates companies shaping...

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Cynopsis 12/08/25: Paramount+ Renews "Landman" for Season Three https://t.co/EqZZLO599I pic.twitter.com/UxDRCwAd3Q
— Cynopsis (@CynopsisMedia) December 8, 2025

Cynopsis 12/05/25: New Look for CNBC https://t.co/PbR7wnLcQH pic.twitter.com/RgBwIAKvI3
— Cynopsis (@CynopsisMedia) December 5, 2025

Cynopsis 12/04/25: Hulu Renews "Chad Powers" for Season Two https://t.co/rU5oBO5BFj pic.twitter.com/llYQHxsNvl
— Cynopsis (@CynopsisMedia) December 4, 2025

Cynopsis 12/03/25: AMC Networks New Home for TNA's iMPACT!; Season Five of "Stranger Things" Drops With a Bang https://t.co/fGB8ZftjFS pic.twitter.com/7TFL1VYyTL
— Cynopsis (@CynopsisMedia) December 3, 2025

Cynopsis 12/02/25: Paramount Ad Chief John Halley Exiting https://t.co/9y0jioPadZ pic.twitter.com/HZnw3U7DXR
— Cynopsis (@CynopsisMedia) December 2, 2025

Cynopsis 12/01/25: Thanksgiving parade draws record audience https://t.co/ozbtwMrqTE pic.twitter.com/wi7W5nBSeU
— Cynopsis (@CynopsisMedia) December 1, 2025

Cynopsis 11/26/25: FX Orders Series Adaptation of "Far Cry" https://t.co/vulb7Wc9Ql pic.twitter.com/OybWefURn6
— Cynopsis (@CynopsisMedia) November 26, 2025

Cynopsis 11/25/25: Sinclair Makes Takeover Bid for Scripps; Hulu Renews "All's Fair" https://t.co/3U3Hq00i1v pic.twitter.com/pjFH9N7gQg
— Cynopsis (@CynopsisMedia) November 25, 2025

Cynopsis 11/24/25: NBC Networks Go Dark on Fubo https://t.co/zmdBlQcWJT pic.twitter.com/XmFZf2TwQp
— Cynopsis (@CynopsisMedia) November 24, 2025

Cynopsis 11/21/25: HBO Renews "Task" for Season Two https://t.co/4yosO7Lkyk pic.twitter.com/ASLPrUwnYh
— Cynopsis (@CynopsisMedia) November 21, 2025

Cynopsis 11/20/25: Canadian Drama Headed to HBO Max https://t.co/b2rEsJ5olc pic.twitter.com/oNd0Can1OL
— Cynopsis (@CynopsisMedia) November 20, 2025

Cynopsis 11/19/25: AMC Networks Launches Reality TV Streamer https://t.co/HLslV99ytn pic.twitter.com/3px2Gz8O2w
— Cynopsis (@CynopsisMedia) November 19, 2025

Cynopsis 11/18/25: Content Discovery Problem Persists https://t.co/ZrtaLSYoSi pic.twitter.com/IJqVzXPKzT
— Cynopsis (@CynopsisMedia) November 18, 2025

Cynopsis 11/17/25: SAG Awards Get a New Name https://t.co/N6YXJ3oFm1 pic.twitter.com/2cx5vCKV4V
— Cynopsis (@CynopsisMedia) November 17, 2025

Cynopsis 11/14/25: Peacock Cancels "Poker Face"...But There's a Twist https://t.co/0e435Yk5Sb pic.twitter.com/kVMF00UfdU
— Cynopsis (@CynopsisMedia) November 14, 2025

Cynopsis 11/13/25: Netflix Orders Adult Animated Comedy https://t.co/7sh4rgmuJK pic.twitter.com/OEDCVi7Vxc
— Cynopsis (@CynopsisMedia) November 13, 2025

Cynopsis 11/12/25: Hulu Sets Debut Date for "Tell Me Lies" https://t.co/hojkuhuhmR pic.twitter.com/12BG34cdb3
— Cynopsis (@CynopsisMedia) November 12, 2025

Cynopsis 11/11/25: "New Year's Rockin' Eve" Heads to Chicago https://t.co/lDgctlV8eF pic.twitter.com/RUBzis4th9
— Cynopsis (@CynopsisMedia) November 11, 2025

Cynopsis 11/10/25: Nate Bargatze to Host New ABC Game Show https://t.co/oV0lrhsAsE pic.twitter.com/p13e1mkAwo
— Cynopsis (@CynopsisMedia) November 10, 2025

Cynopsis 11/07/25: Netflix Offers a Peek at New "Stranger Things" Series https://t.co/1lCEgz869Q pic.twitter.com/BcB8XIFyiS
— Cynopsis (@CynopsisMedia) November 7, 2025

Cynopsis 11/06/25: Premiere Date Set for "The Last Thing He Told Me" https://t.co/CjvM8eeUWO pic.twitter.com/qA2aRgYbY4
— Cynopsis (@CynopsisMedia) November 6, 2025

Cynopsis 11/05/25: Roku Announces Self-Serve Developer Platform https://t.co/YpMGZj4pIo pic.twitter.com/9xfRKllHaP
— Cynopsis (@CynopsisMedia) November 5, 2025

Cynopsis 11/04/25: AMC Networks Bundles Up on Prime https://t.co/9VIC6nFzTJ pic.twitter.com/OWBSTXOCd7
— Cynopsis (@CynopsisMedia) November 4, 2025

Cynopsis 11/03/25: MTV Cancels "Ridiculousness" After 46 seasons https://t.co/KOZLBDX4jt pic.twitter.com/WfTFB4DCX9
— Cynopsis (@CynopsisMedia) November 3, 2025

Cynopsis 10/31/25: FX Renews “Adults” for Season 2 https://t.co/TKzgS4OOtJ pic.twitter.com/z2dt1TFrKe
— Cynopsis (@CynopsisMedia) October 31, 2025

Cynopsis 10/29/25: Hulu Renews “Only Murders in the Building” For Sixth Season https://t.co/PW4c0MTvvh pic.twitter.com/aAx9Sc07yn
— Cynopsis (@CynopsisMedia) October 29, 2025

Cynopsis 10/28/25: “Little Disasters” premieres Dec. 11 on Paramount+ https://t.co/avCG2FOs1G pic.twitter.com/ilrNtmfgVq
— Cynopsis (@CynopsisMedia) October 28, 2025

Cynopsis 10/27/25: "Paw Patrol" Headed for the Big Screen https://t.co/DZwiwqbbqM pic.twitter.com/L2yN1hOOnt
— Cynopsis (@CynopsisMedia) October 27, 2025

Cynopsis 10/24/25: Crunchyroll's Anime Takes Flight https://t.co/HppNqOtUjX pic.twitter.com/LtB6yWuDrj
— Cynopsis (@CynopsisMedia) October 24, 2025

Cynopsis 10/23/25: PBS Is Down for the Count https://t.co/dDhUB4ROsG pic.twitter.com/q5ROhI2hwu
— Cynopsis (@CynopsisMedia) October 23, 2025

Cynopsis 10/22/25: Apple TV Sets Premiere Date for "Shrinking" https://t.co/Z99ZWlCTrm pic.twitter.com/ZGz7G8hyGu
— Cynopsis (@CynopsisMedia) October 22, 2025

Cynopsis 10/21/25: Food Network Gets Out of "The Kitchen" https://t.co/8rcwCL6GI5 pic.twitter.com/39K3LAI5l3
— Cynopsis (@CynopsisMedia) October 21, 2025

Cynopsis 10/20/25: Record-Breaking Win at Daytime Emmys https://t.co/ORc5jNrpgj pic.twitter.com/UWj4fE6djL
— Cynopsis (@CynopsisMedia) October 20, 2025

Cynopsis 10/17/25: Apple TV and Peacock Bundle Up https://t.co/Ml71DZBxSI pic.twitter.com/oOYVBVHZM3
— Cynopsis (@CynopsisMedia) October 17, 2025

Cynopsis 10/16/25: Meet the New Bosch https://t.co/76l2slqDbB pic.twitter.com/AhnZkkQi4U
— Cynopsis (@CynopsisMedia) October 16, 2025

Cynopsis 10/15/25: Discovery's Back in Unknown Territory https://t.co/os0RUiNcOJ pic.twitter.com/YY8MTbP0Pg
— Cynopsis (@CynopsisMedia) October 15, 2025

Cynopsis 10/14/25: NBC's "Stumble" Gets a Debut Date https://t.co/o4MmqwKoVs pic.twitter.com/6UJRe4Y8g0
— Cynopsis (@CynopsisMedia) October 14, 2025

Cynopsis 10/13/25: "Yellowjackets" to End with Season Four https://t.co/8rYMqShUIN pic.twitter.com/RbOtbAB0Ko
— Cynopsis (@CynopsisMedia) October 13, 2025

Cynopsis 10/10/25: Debut Date Set for "Game of Thrones" Prequel https://t.co/CrKLAlBmY0 pic.twitter.com/IWf4maTi7r
— Cynopsis (@CynopsisMedia) October 10, 2025

Cynopsis 10/09/25: Hulu Sets a Date for "All's Fair" https://t.co/Yj6GbbYWW6 pic.twitter.com/tArqf9EZMl
— Cynopsis (@CynopsisMedia) October 9, 2025

Cynopsis 10/08/25: Netflix Gets a Clue https://t.co/1F2zk21Sei pic.twitter.com/o8EP8nA5RJ
— Cynopsis (@CynopsisMedia) October 8, 2025

Cynopsis 10/07/25: Tubi Viewers Get "Sidelined" On Thanksgiving https://t.co/kCXBDpnq8f pic.twitter.com/LnMgnokgMG
— Cynopsis (@CynopsisMedia) October 7, 2025

Cynopsis 10/06/25: "Dancing With the Stars" Hits a High Note https://t.co/gcHt2HuWor pic.twitter.com/6dci0h0Yzr
— Cynopsis (@CynopsisMedia) October 6, 2025

Cynopsis 10/032/25: Spanish-Language Ads Pack a Punch https://t.co/bKUK3ttB43 pic.twitter.com/swFkBJAKhr
— Cynopsis (@CynopsisMedia) October 3, 2025

Cynopsis 10/02/25: Netflix Goes Solo for New Special https://t.co/Ws3l9z6K5B pic.twitter.com/mar2w2yeEc
— Cynopsis (@CynopsisMedia) October 2, 2025

Cynopsis 10/01/25: Prime Ups Its NBA Game https://t.co/GxoMlsIXsj pic.twitter.com/YHibLOgvnz
— Cynopsis (@CynopsisMedia) October 1, 2025

Cynopsis 09/30/25: Mike Cavanagh to Join Brian Roberts as Comcast Co-CEO https://t.co/lYidfk2CuM pic.twitter.com/2rhhXErQUP
— Cynopsis (@CynopsisMedia) September 30, 2025

Cynopsis 09/29/25: NBCU warns of YouTube blackout https://t.co/JBhXNgA1UX pic.twitter.com/TD28BUhEoM
— Cynopsis (@CynopsisMedia) September 29, 2025

Cynopsis 09/26/25: Debut Date Set for New "Spartacus" Series https://t.co/ggtY9MQs39 pic.twitter.com/VisD49Nih1
— Cynopsis (@CynopsisMedia) September 26, 2025

Cynopsis 09/25/25: Prime Video Goes to "New Heights" https://t.co/cYwB9vEi1f pic.twitter.com/orzAo4AeHU
— Cynopsis (@CynopsisMedia) September 25, 2025

Cynopsis 09/24/25: "The Pitt" Gets Big Emmys Boost https://t.co/Yh3fxWGAYT pic.twitter.com/yjDayVzcdg
— Cynopsis (@CynopsisMedia) September 24, 2025

Cynopsis 09/23/25: Jimmy Kimmel Is Back! https://t.co/BewfMZIEpM pic.twitter.com/ngjFuhUz3y
— Cynopsis (@CynopsisMedia) September 23, 2025

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Director of Performance Marketing

Senior Manager, Traffic

Manager, Distribution Marketing

CynCity

Cynsiders

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