Screenvision At its Upfront event at the PlayStation Theater in New York City, cinema advertising expert Screenvision Media unveiled its “10 Pack” offering, a package giving advertisers access to blockbuster films along with an advanced targeting tool, Cintel. Through Cintel, brands will have the ability to target advertising based on behavioral and psychographic data, in […]
Cynopsis Backstage at the Upfronts – 05/08/15: Endemol, Screenvision, & Dish
A CYNOPSIS MESSAGE FROM NBCUNIVERSAL Quality by Bravo connects our quality audience to your brand with social content and innovations. In April, Bravotv.com saw record highs for total visits, full episode video streams and social content velocity. (source) See what Bravo can bring to your brand. NBCU LIFESTYLE GROUP | LIFE. TO […]
CynCity
Cynsiders
What Happens If Time Runs Out For TikTok?
TikTok has gotten a reprieve from President Trump, but the threat of a ban still...GenAI: Changing the Marketing Game
Gen AI is disrupting the ad testing market, enabling marketers to test the effectiveness of...Adjusting Priorities in Advertising
Eden Collective, a consultancy of senior media strategists dedicated to bridging the gap between short–term...