A CYNOPSIS MESSAGE FROM NBCUNIVERSAL NBCU LIFESTYLE GROUP (( Bravo, Esquire, Oxygen, Sprout, E! )) CONNECTIONS to powerful audiences. Lifestyle viewers are more likely to SPEND & LIKE ADVERTISING than the competition. NBCU LIFESTYLE GROUP | LIFE.TO THE FULLEST. Connections. Communities. Commitment. together.nbcuni.com. CYNOPSISBACKSTAGE BEHIND THE SCENES at the Upfronts The People! The Parties! […]
Revolt Upfront: April 22, 2014
Six-month-old Revolt’s Upfront bash was like no other. “That Millennial s*** is whack,” music net founder Sean Combs told the packed house at NYC’s Marquee Tuesday Night. “No one likes to be called that. I’m coming up with a new name.” Combs did come up with a new name for the Upfront: Omni-front, to describe […]
CynCity
Cynsiders
What Happens If Time Runs Out For TikTok?
As the clock winds down on TikTok (or not), don’t push the panic button yet,...GenAI: Changing the Marketing Game
Gen AI is disrupting the ad testing market, enabling marketers to test the effectiveness of...Adjusting Priorities in Advertising
Eden Collective, a consultancy of senior media strategists dedicated to bridging the gap between short–term...
