March 13-15 Disney Media Disney Media held its kids and family Upfront in Orlando. In an interview Rita Ferro, president of sales for Disney-ABC, gave Cynopsis the playbook for how the company aims to top its 2016 Upfront, which yielded a 20 percent spike in ad commitment volume across Disney Channel, Disney Junior, Disney XD […]
CynCity
Cynsiders
Drew Lachey Brings it Home in “Date My House”
From pop sensation to DIY inspiration, Drew Lachey is bringing his creative talents to a...The Hidden Influence: How Emotions Drive our Choices
Mediaprobe’s database of emotional reactions to televised content offers insights into viewer engagement. MediaProbe CEO...Weigel Networks Get in the Holiday Spirit
Weigel networks have a robust holiday slate, with programming ranging from “Meet Me in St....
