It’s a jungle out there. Cupcake Digital has a global deal with Twentieth Century Fox Consumer Products to bring Blu and Jewel, the stars of the upcoming Rio 2 film and its 2011 predecessor Rio to mobile devices with new interactive storybooks and activity apps. The Rio storybook app debuts today, with the Rio 2 app slated for April 3, before the film hits theaters. Additional Rio apps are scheduled for release surrounding the DVD release and beyond. “The growth of the digital book and app market has given Fox Consumer Products the opportunity to engage Rio fans in a highly interactive way,” said Roz Nowicki, EVP, global sales, and retail at Twentieth Century Fox Consumer Products. “Partnering with innovative storybook app developer Cupcake Digital delivers the technology to propel one of our core brands into the digital book and apps space.”
Showtime issued a statement responding to complaints that Sacha Baron Cohen posed as a disabled veteran to dupe interviewees on new comedy Who Is America?. “Baron Cohen did not present himself as a disabled veteran, and viewers nationwide who watched the premiere on Sunday can now attest to that,” said Showtime. “In Sunday’s episode, during […]
Vince Gilligan (Breaking Bad) inked a new three-year deal with Sony Pictures Television, his home for eleven years, that calls for him to continue as EP/showrunner on Better Call Saul with Peter Gould, as well as develop new projects via his High Bridge Productions. “Vince is a cornerstone of the success of Sony Pictures Television […]
With the World Cup generating $269 million in estimated ad revenue for in game advertising alone, the tournament accounted for 6.04 billion TV ad impressions on 8,576 ad airings across six networks, according to iSpot.tv (TV ad analytics) & Canvs (emotion measurement). Overall, Volkswagen topped estimated spend for the tournament with $22.79 million, followed by […]
The NCAA Division I Men’s Basketball Committee locked in Houston, Phoenix, San Antonio and Indianapolis to host the 2023-2026 Final Fours. The announcement wrapped up a year-long process that included seven finalist cities that also included Detroit, Los Angeles and North Texas.
President Trump has granted a follow-up White House interview to CBS Evening News anchor Jeff Glor, slated for Wednesday, July 18. Glor talked to POTUS in Scotland, ahead of Trump’s summit with Russian President Vladmir Putin.