Cavs win drives ESPN gains

Cavs win drives ESPN gains (Facebook)

ESPN drummed up its highest-rated Conference Finals Game 4 in six years for the Cavaliers’ win over the Celtics on Monday night, according to Nielsen. The telecast drew a 6.1 metered market rating, up 45% from ESPN’s coverage of the Western Conference Finals Game 4 in 2017, and up 15% from the 2017 Eastern Conference […]

NASCAR prepares for USAF salute

NASCAR prepares for USAF salute (Facebook)

Beginning Memorial Day weekend, NASCAR honors United States Armed Forces heroes and their families as part of NASCAR Salutes Refreshed by Coca-Cola, beginning with “600 Miles of Remembrance” during Sunday’s Coca-Cola 600 at Charlotte Motor Speedway. All 40 Monster Energy NASCAR Cup Series cars will bear the name of a fallen service member on their […]

Smackdown hits the FOX hole

Smackdown hits the FOX hole

Smackdown appears set to head to FOX, where WWE has reportedly agreed in principle to bring the property to FOX in a five-year deal with a total value of more than $1 billion, according to ESPN. The series has run on NBC Universal networks since 2010, although NBCU opted to only keep Raw in the […]

Fortnite’s $100 million shot

Fortnite's $100 million shot

Epic Games is lining up $100 million for Fortnite competitions during the 2018-19 season, with funding dedicated toward esports prize pools. “We’re getting behind competitive play in a big way, but our approach will be different – we plan to be more inclusive, and focused on the joy of playing and watching the game,” the […]

AXS TV Fights goes the distance

AXS TV Fights goes the distance (Facebook)

Friday will see history made for AXS TV, which will celebrate the 400th event for AXS TV Fights, with Legacy Fighting Alliance 40 broadcast live from The Bomb Factory in Dallas. Through 14 years, the division has showcased over 2,500 fights in 16 countries, with named that have included Fedor Emelianenko, Daniel Cormier, Cris Cyborg, […]

Justify commands NBC’s lead

Justify commands NBC's lead (Facebook)

With Justify laying claim to the second jewel of the Triple Crown, NBC saw Saturday’s telecast of the Preakness Stakes notch a 5.5/12 in Nielsen overnight numbers, up 12% over last year’s equivalent. Top markets included Louisville with a 15.2/30, followed by Baltimore, Tampa, DC and Ft. Myers. Afterward, the Lightning’s win over the Caps […]

Telemundo plots Russian strike

Telemundo plots Russian strike

Telemundo Deportes added another layer to its coverage of the 2018 World Cup Russia, announcing a complete line-up of Telemundo’s daily news and entertainment programming that will run live and on-site from Russia to supplement its coverage during the month-long event. Among the shows to temporarily relocate will be Un Nuevo Dia, Noticias Telemundo, Al […]

Taco Bell returns to scene of the crime

Taco Bell returns to scene of the crime (Facebook)

Taco Bell’s “Steal a Game, Steal a Taco” promotion is officially back for the NBA Finals as fans can snag a free Doritos Locos Taco throughout the country once a road team “steals” a win from the home team during the Finals. “The NBA Finals and Taco Bell are the perfect matchup, and we can’t […]

Turners taps talents of Abdo

Turner taps talents of Abdo

Turner’s Upfront presentation in New York saw the company name soccer broadcaster Kate Abdo as a studio host for Turner and Bleacher Report’s UEFA Champions League coverage, beginning with the upcoming 2018-19 season. Abdo will serve as the primary host for the league’s studio shows originating from Turner Studios in Atlanta, with studio coverage airing across […]

Postseasons continue viewership spikes

Postseason continues viewership spikes (Facebook)

In ratings news, ESPN’s coverage of the Celtics victory over the Cavaliers on Tuesday scored a 6.5 metered market rating, making it the highest-rated Eastern Conference Finals Game 2 since 2012. The contest was up 71% from last year’s Eastern Conference Finals Game 2, featuring the same matchup and up 51% over ESPN’sWestern Conference Finals Game 2 in […]