CYNOPSISSPORTS 03.28.16 Good morning. It’s Monday March 28, 2016, and this is your first early morning Sports briefing. Sporting a run that includes the NCAA Men’s Basketball Championship on TBS for the first time, the upcoming NBA Playoffs and the launch of ELeague over the next few months, along with an additional $100 million investment […]
CYNOPSISSPORTS 03.25.16 Good morning. It’s Friday March 25, 2016, and this is your first early morning Sports briefing. MLB is digging deeper to grow its roots in Mexico, announcing that the league is not only creating a permanent operational presence in the country, via MLB Mexico, but also locked in an extension with Televisa to […]
CYNOPSISSPORTS 03.24.16 Good morning. It’s Thursday March 24, 2016, and this is your first early morning Sports briefing. The NFL is putting the spotlight on LA for the next edition of Hard Knocks, announcing that the newly-relocated Los Angeles Rams will take center stage for HBO’s newest edition of the show. With the city playing […]
CYNOPSISSPORTS 03.23.16 Good morning. It’s Wednesday March 23, 2016, and this is your first early morning Sports briefing. MMA’s biggest battle yet is over. The sport notched a big win when a bipartisan New York State Assembly passed legislation to legalize and regulate professional mixed martial arts throughout the state. The passage of A.2604-C, sponsored […]
CYNOPSISSPORTS 03.22.16 Good morning. It’s Tuesday March 22, 2016, and this is your first early morning Sports briefing. Amazon has drafted NFL Films to create its new series All or Nothing, offering fans “a glimpse into the week-to-week drama that unfolds within the lives of players, coaches and owners of an NFL franchise during the […]
CYNOPSISSPORTS 03.21.16 Good morning. It’s Monday March 21, 2016, and this is your first early morning Sports briefing. Amid Yahoo’s recent announcement of a strategic shift toward its core consumer products, its sports brands continue to shore up their content and partnerships. Following last October’s live stream of an NFL game, Yahoo Sports has since […]
CYNOPSISSPORTS 03.18.16 Good morning. It’s Friday March 18, 2016, and this is your first early morning Sports briefing. truTV saw 5.3 million total viewers tune in for the NCAA First Four, according to Nielsen, which marks the second most-viewed of all time. The quartet for games also generated a 3.4 rating, also #2 in the […]
CYNOPSISSPORTS 03.17.16 Good morning. It’s Thursday March 17, 2016, and this is your first early morning Sports briefing. T-Mobile is taking its partnership with Major League Baseball to the next level, announcing that the brand will give customers a full, free year’s subscription to MLB.TV Premium. In addition, T-Mobile will be the title sponsor of […]
CYNOPSISSPORTS 03.16.16 Good morning. It’s Wednesday March 16, 2016, and this is your first early morning Sports briefing. The NCAA Division 1 Men’s Basketball Championship is poised to set another record, according to Kantar Media, which announced that the tournament also produced a record-setting $1.19 billion of TV ad spending in 2015, according to its […]
CYNOPSISSPORTS 03.15.16 Good morning. It’s Tuesday March 15, 2016, and this is your first early morning Sports briefing. With new owner Sinclair now aboard, Tennis Channel announced that it secured all pay-TV rights to the upcoming French Open. After sublicensing the Roland Garros tournament to ESPN for the first nine years of its agreement, the […]
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