First Look 2022: OTT Virtual Conference

Cynopsis Webinar

Cost: Free to Register.

For questions or comments please contact Trish Pihonak at [email protected]

As OTT continues to dominate the TV/Video landscape and media spend accelerates, it’s critical for all members of this marketplace, advertisers, content companies, distributors, cable companies (MVPDs), and Virtual MPDs , to be conversant within where the market stands now, and where it’s headed next. That’s why we are presenting a showcase with leaders in OTT and CTV  to outline where the risks and opportunities lie in this complicated and fast-changing sector. To better understand – and leverage  – where the $80 billion TV ad spend market will spread, join us at First Look: OTT Virtual Conference. 

Video-On-Demand Webinar Sessions

  • Conviva’s Continuous Measurement Solution for Streaming Services
        ALEX KLAUSNER, Sr. Product Marketing Manager, Conviva
  • Content Discovery in a Fragmented Landscape
        NICK CICERO, VP of Strategy, Conviva
        JESSE REDNESS, Co-Founder, Brave Ventures
  • Unpacking the State of Local CTV Advertising and 2022 Marketer Priorities
        JOHN VILADE, VP, Head of Sales, Premion
  • Outlook 2022 & the Untapped Local CTV Advertising Opportunities
        CATHY APPLEFELD OLSON, Contributing Editor, Cynopsis
        BILL MURRAY, VP, Programmatic Solutions, Discovery
        MARILOIS SNOWMAN, CEO, Mediastruction
  • In the Living Room, Kids are the Chief Entertainment Officers: What does this mean for brands?
        VIKRANT MATHUR, Co-Founder, Future Today
        JENNIFER D’ALESSANDRO, Head of Sales, Future Today
        SARAH RIDING, Research and Trend Director, The Insights Family
        KATHLEEN CAMPISANO, Global CMO & General Manager, ChizComm Beacon Media
        JAMES ZAHN, Deputy Editor, The Toy Book
  • The Evolution of the Media Buy: How OTT Changed the TV Media Landscape For Good
        JASON SWARTZ, VP, Advanced Advertising, New Business, and National Sales, New York Interconnect
        LISA KUCHAR, VP of Platform, Client Success, Cadent
        REEM AHMED, Executive Director of National Sales, Effectv
  • Helping Marketers Call the Bluff on Table Stakes in the High Stakes Converging Streaming TV Space>
        JENN RUSSELL, VP, Head of East Sales, Gamut
        TRACI WILL, VP of Analytics, Gamut
        ANTHONY GREENE, VP, Programmer Partnerships, Gamut
        TIFFANY IHLE, Director of Consumer Insights, Gamut

Meet Our Executive Panel

Nick Cicero
VP of Strategy
John Vilade
VP, Head of Sales
Vikrant Mathur
Future Today
Jason Swartz
VP of Advanced Advertising, New Business & National Sales
New York Interconnect
Traci Will
Vice President of Analytics
Gamut Total

Meet Our Moderator

Lynn Leahey
Editorial Director
Cynopsis Media

how does the webinar work?

The live audio is delivered to your location over your computer speakers. The Power-Point presentations are presented over the Internet and are available to print out after the program. This is like a talk-radio program with visuals on the Web. You and your team will be able to have a live Q&A with all the speakers.

  • One (1) set of materials (you may make copies for all of the persons you invited to listen to the program)
  • One (1) Internet connection to the seminar.

what equipment do i need?

For the Internet connection:

tech webinar instructions

  • 1 Dual core processors are preferred.
    2 Mac and iOS devices only.
    3 In addition to having a properly installed Adobe Flash Player your system must permit live Flash streaming.
    4 Apple iPad and iPhone only. Please use Safari on iOS devices for the best viewing experience.
    5 Android 4.4+. Please use Chrome on Android devices for the best viewing experience.


If using Adobe Flash Player, Version 9 or later is required.
Download a supported Adobe Flash Player


For questions or comments please contact Trish Pihonak at [email protected]