Upfronts

Adult Swim Upfront: May 15, 2014

  Adult Swim didn’t take itself too seriously (surprise!) at a lively, packed Upfront party at NYC’s Terminal 5. The night was all about fun – Triumph the Insult Comedy Dog gave a video introduction that set the tone, then hip hop duo Outkast rocked the house in a rare intimate club show. Four floors […]

Alloy Digital 2013

NewFronts 2013: Alloy Digital Programming Chasing: Returning. Timing: Q4 2013. Target demo: P12-24/18-34. A music-based reality competition that features fans of a certain musician/band competing in a series of road challenges in order to win the ultimate prize of getting to meet that musician. The challenges will all be inspired by the featured artist’s life […]

AMC 2013

AMC‘s Upfront took place last night at New York’s 69th Regiment Armory, with a maze of rooms which featured interactive interpretations of all the big AMC shows such as The Walking Dead, Breaking Bad, and Mad Men, among others. We’re talking bloody freaks, drunk secretaries, and very tall men (Freakshow). “One of my clients at […]

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AMC Networks 4/06/17

April 6 AMC Networks AMC Networks held its NYC Upfront event at Skylight Clarkson North on April 6, its first ever to feature all of its networks: AMC, BBC America, IFC, SundanceTV and WE tv. The stars of those networks were put to work, making the rounds of tables of ad buyers. There were clips […]

Animal Planet 03/28/17

Animal Planet Announces 2017-2018 Upfront Programming Slate (New York, NY) – Today, Animal Planet unveiled its primetime programming slate for 2017-2018. The network’s new and returning series will connect Animal Planet audiences with three programming themes: fun, with programming and characters that help us find the humor and joy in animals and the world they […]

AOL Digital 2013

NewFronts 2013:AOL Programming AOL announced 15 new web series for numerous AOL On channels. Entertainment City.Ballet: Enter the graceful but competitive world of the New York City Ballet through the eyes of executive producer Sarah Jessica Parker. Produced by Pretty Matches Productions and Zero Point Zero Production. #CandidlyNicole: Nicole Richie stars in a new series based on […]

AOL NewFront: April 29, 2014

At its Brooklyn event, AOL announced sixteen original shows that will premiere throughout the year on The AOL On Network. AOL and Nielsen also revealed that AOL has signed on to participate in a beta that will provide TV-comparable audience measurement across all of AOL’s new series. The Nielsen beta will deliver GRPs (gross ratings […]

Aspire Upfront: April 9, 2014

ASPiRE held its Upfront presentations on its Upfront Tour Bus, the net’s mobile venue for client meetings, and unveiled a roster showcasing its commitment to bringing positive African-American images to viewers. “Our advertisers and partners know that ASPiRE connects them to viewers looking for relevant and relatable images of positive Black culture on TV,” said […]

Backstage at the Upfronts – 05/15/15: Turner, CBS

A CYNOPSIS MESSAGE FROM TURNER Last year, Turner combined the power of television and the data-driven opportunities of digital. The result: a double-digit increase in our partners’ ROI*. This year, we’re ready to TURN IT UP! LIVE IT UP with premium content across every screen. POWER IT UP with our massive engaged audiences. HEAT IT […]

BET Networks 04/27/17

April 27 BET Networks From NYC’s PlayStation Theater, BET served up a slew of Upfront announcements that included big names, new series and returning hits it expects will hold BET’s rank as the #1 cable net for African American viewers A18-49 – a position it’s held for 16 consecutive years. “Over the last 37 years, […]

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