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Overview and Responsibilities

UNC-TV is actively seeking qualified candidates for a Social Media Manager in the Marketing Communications division. This manager is vital leader on the Digital Marketing team, supervising one permanent position, and is responsible for UNC-TV’s social media strategy with the goal of building and sustaining an engaged audience and member base across social media platforms. This highly collaborative role will work with content, creative services, marketing, and development teams to create and maintain an editorial and promotions calendar. This role will develop and implement social media campaigns to increase and build brand awareness and loyalty, increase donations to UNC-TV, drive audience engagement, and strengthen multi-platform viewership of UNC-TV programming. This position is responsible for measuring and analyzing social media performance, making strategic decisions for campaign growth, and providing staff training and guidance on social media best practices. The Social Media Manager will provide leadership and direction for all social media platforms and efforts utilizing audience analytics and research to ensure effective engagement and marketing strategies are utilized in a comprehensive manner. He or she should demonstrate a strong command of social media management experience developing and executing social media marketing strategy, preferably at a marketing/creative agency, or within the entertainment industry.

The University of North Carolina Center for Public Media (UNC-TV), located in Research Triangle Park, NC, invites applicants for the senior leadership position of Chief Content Officer (CCO). The CCO will deliver rich media content that is enthusiastically viewed by diverse North Carolinians, position UNC-TV as a leader in innovative programming for 21st century audiences, and manage all day-to-day content delivery functions. She/he will play a leading role in a year-long strategic planning process that will include input from university and government officials, community and business leaders, commercial media executives and the viewing public, and will reshape and modernize UNC-TV for embrace by 21st century audiences. m/Oppenheim Executive Search is assisting UNC-TV in this search, please go to https://www.moppenheim.com/unc-tv-public-media-north-carolina/ to read a full job description and to apply.

UNC-TV, Public Media North Carolina, located in RTP, NC, invites applications for an Email Marketing Manager position who is responsible for managing UNC-TV’s email marketing channel including communicating the brand through email campaigns, promoting shows and other station priorities and engaging audiences through relevant and targeted messaging while driving fundraising revenue for the organization.

The individual in this role will lead the production, management and reporting for UNC-TV’s email marketing campaigns which includes content development, design and deployment for regular content emails, engagement and fundraising campaigns and ongoing marketing automation.

This role will manage a comprehensive cross-departmental email communications calendar in order to support the promotional priorities of the organization.

To learn more about UNC-TV and to apply for this position, please visit: https://www.unctv.org/about/employment/ before October 2, 2019. UNC-TV is an equal opportunity/affirmative action employer that welcomes all to apply, including protected veterans and individuals with disabilities.

Role Purpose

The Lifestyle Networks portfolio is looking for a Senior Analyst who will leverage various data sources to develop data-driven strategies for optimizing viewership and monetization across Bravo, E! and Oxygen. 
 
The person in this role will report directly to the Senior Manager, Research & Strategic Insights and will partner with Finance, Consumer Marketing, Promo Scheduling, and Development to directly impact content strategy and audience targeting.  In the increasingly fragmented media landscape of today and the future, the ideal candidate will play an essential role in helping our networks connect quality content with the target audience on a variety of platforms.
 
Ideal applicants will be strategic thinkers and insights-producers, will possess relevant experience, a passion for media research, and enthusiasm for media/entertainment across all screens.
 
Responsibilities

• Leverage deep understanding of Nielsen data to develop innovative & comprehensive analyses around viewing behavior and new content opportunities for Bravo, E! and Oxygen
• Utilize various data sources to better understand marketing effectiveness and improve Bravo, E! and Oxygen’s audience reach and frequency
• Assist in the creation of presentations designed to educate senior members of the Lifestyle networks on consumers’ changing entertainment and technology profiles
• Report on recent competitive successes & SVOD trends in the unscripted landscape

FETV is seeking a linear television sales professional to generate new advertising accounts and revenue.

Responsibilities

• Develop sales strategies for new business development.
• Research emerging businesses to build a pipeline of potential new clients.
• Cultivate client relationships to bring to the network.
• Negotiate and close new business on behalf of FETV.
• Collaborate with sales operations, research and programming.

THE GIG 

Fuse Media networks is looking for an experienced Sales Planner to join a dynamic sales team in developing customized plans and presentations for Ad Sales clients.   

This is a great opportunity for someone looking to join a fast growing business with future growth opportunities.    

RESPONSIBILITIES INCLUDE, BUT ARE NOT LIMITED TO: 

• Create and manage national sales proposals 

• Monitor on-air schedules on a daily basis 

• Prepare post analysis for clients 

• Resolve contract discrepancies 

• Obtain, organize and analyze research and competitive information 

• Monitor stewardship of all accounts and allocate under delivery packages as needed 

• Manage integrated marketing executions and provide recap for both agency and clients 

• Support Planning management and NY Sales staff with projects and ad hoc reporting 

The AdSmart Sales Account Director will play a critical role within our fast-paced advertising sales team.  With a focus on driving revenue through our Advanced TV solution suite, AdSmart enables advertisers to target strategic audiences efficiently and at scale with our data driven national linear and addressable products. AdSmart leverages big data and precision targeting to enable marketers to utilize the medium of linear TV for all of its strengths, with its broad reach and deep engagement, to more effectively and efficiently reach the high value audiences that are core to meeting their business outcomes.  This role will report directly into to the VP of AdSmart Sales, managing relationships with clients and media agencies and collaborating internally with key stakeholders & counterparts across the NBCU organization in order to meet cross portfolio revenue goals. 
 
The ability to operate effectively at the intersection of traditional and new media, as well as extensive knowledge/experience with the data driven advanced advertising landscape are critical to achieving success in this role.  The ideal candidate is solution oriented and comfortable with a dynamic, fast paced environment, critical thinking, and working collaboratively as part of a larger cross-functional team
 
 
Responsibilities
 

• Drive revenue across our Advanced Television solution suite
• Evangelize cross portfolio and platform selling internally
• Educate agency teams as well as brand marketers on the advanced advertising marketplace (including emerging and existing advanced advertising platforms, products, technologies, and measurement and attribution offerings)
• Translate data strategy into digestible insights and strategic plans – to cut through complexity in order to create clarity and simplicity for clients
• Drive the sales process from prospecting, RFP, RFI & platform proposal creation to closing deals and delivering posting/strategic reporting and outcome-based measurement and attribution results
•  Develop and maintain client relationships and drive campaign success and billings/revenue growth of the practice
• Provide meaningful thought leadership with an emphasis on both actionable and future-state offerings – contributing to AdSmart and NBCU’s overall business growth goals
• Develop strategic relationships with key partners and platforms in the Advanced TV space
• Apply a broad range of creative problem-solving skills to business and client issues, combining strategic, technical and analytical excellence, and synthesizing conclusions into recommendations/proposals
• Manage multiple initiatives at once and ensure strong integration, delivery and execution with optimal communication flow across disciplines
• Interpret success stories/case studies and be able to apply them to specific advertiser/partner opportunities on the fly
• Handle intensive levels of back and forth communication with all key stakeholders to ensure client satisfaction
• Represent the AdSmart brand at relevant data centric industry events and conferences

The AdSmart Sales Account Director will play a critical role within our fast-paced advertising sales team.  With a focus on driving revenue through our Advanced TV solution suite, AdSmart enables advertisers to target strategic audiences efficiently and at scale with our data driven national linear and addressable products. AdSmart leverages big data and precision targeting to enable marketers to utilize the medium of linear TV for all of its strengths, with its broad reach and deep engagement, to more effectively and efficiently reach the high value audiences that are core to meeting their business outcomes.  This role will report directly into to the VP of AdSmart Sales, managing relationships with clients and media agencies and collaborating internally with key stakeholders & counterparts across the NBCU organization in order to meet cross portfolio revenue goals. 
 
The ability to operate effectively at the intersection of traditional and new media, as well as extensive knowledge/experience with the data driven advanced advertising landscape are critical to achieving success in this role.  The ideal candidate is solution oriented and comfortable with a dynamic, fast paced environment, critical thinking, and working collaboratively as part of a larger cross-functional team
 
 
Responsibilities
 

• Drive revenue across our Advanced Television solution suite
• Evangelize cross portfolio and platform selling internally
• Educate agency teams as well as brand marketers on the advanced advertising marketplace (including emerging and existing advanced advertising platforms, products, technologies, and measurement and attribution offerings)
• Translate data strategy into digestible insights and strategic plans – to cut through complexity in order to create clarity and simplicity for clients
• Drive the sales process from prospecting, RFP, RFI & platform proposal creation to closing deals and delivering posting/strategic reporting and outcome-based measurement and attribution results
•  Develop and maintain client relationships and drive campaign success and billings/revenue growth of the practice
• Provide meaningful thought leadership with an emphasis on both actionable and future-state offerings – contributing to AdSmart and NBCU’s overall business growth goals
• Develop strategic relationships with key partners and platforms in the Advanced TV space
• Apply a broad range of creative problem-solving skills to business and client issues, combining strategic, technical and analytical excellence, and synthesizing conclusions into recommendations/proposals
• Manage multiple initiatives at once and ensure strong integration, delivery and execution with optimal communication flow across disciplines
• Interpret success stories/case studies and be able to apply them to specific advertiser/partner opportunities on the fly
• Handle intensive levels of back and forth communication with all key stakeholders to ensure client satisfaction
• Represent the AdSmart brand at relevant data centric industry events and conferences