Setting the Super Bowl stage through teases, taunts and Tweets, a slate of sponsors joined the Broncos as winners on CBS last night. We’ll serve up more stats tomorrow, but early winners, according to iSpot.tv, which measured overall social media activity and online views of the slate of commercials, found that despite the dozens of celebrities anchoring spots, it was a Puppymonkeybaby that got the most attention. The Mountain Dew Kickstart ad, while not generating the most positive reaction of the commercials, certainly captured attention, pulling 8.86% of online activity by the time the game ended to rank first among the contenders, with nearly 3.4 million online views and over 206,000 social interactions about the ad. Kevin Hart’s Hyundai Genesis ad was right behind, however, snaring 8.74% of online activity. Rounding out the top ten, according to the site, were: Drake’s Restricted Bling T-Mobile commercial; Hellen Mirren’s Budweiser spot; Hyundai’s Ryanville; the Esurance Pass it On Sweepstakes; Heinz Ketchup’s Weinerstampede; Snickers’ Marilyn; The Bud Light Party; and Pokemon 20.