When it came to Latinos, did Donald Trump hit a wall yesterday? Hispanic voters turned out in unprecedented numbers for the presidential election, a surge that got an assist from efforts by U.S. Spanish-language networks over the past months.
“If there is a story I have been waiting to report during my more than 30 year career, it is the story of the Latino vote awakening,” said Jose Díaz-Balart, anchor of Noticiero Telemundo and NBC Nightly News, Saturday Edition. “It is a privilege to be able to report that our community has become the decisive factor in our country’s presidential election.” “El Poder En Ti,” Telemundo’s effort to inform and empower Hispanic voters nationwide, reached5.5 million total viewersvia the #YoDecido PSA campaign, 2.5 million people through #YoDecido’s social media efforts and over 4.7 million page views on the “El Poder En Ti” site.
