The SXSW Gaming Expo is officially underway in Austin, exploring the boundaries between technology, culture and videogames. Amid the lineup of tournaments, booths, parties and awards show are a slate panels featuring esports key players that include (to name but a few): Player Unknowns Battlegrounds Creative Director Brendan Greene, former professional Counter-Strike: Global Offensive player for Cloud9 Jordan “n0thing” Gilbert, ELEAGUE GM and Vice President of Esports at Turner Sports Christina Alejandre, Co-CEO and Owner of Team Liquid Steve Arhancet, VVP Partner and Echo Fox owner Rick Fox, NBA 2K Managing Director Brendan Donohue, Unikrn CEO Rahul Sood and the President and CEO of Major League Gaming, Pete Vlastelica, among others. If you are in town, make sure to stop by to see our conversation today at 2p CT with Overwatch League Commissioner Nate Nanzer, who will break down the opportunities and pitfalls of launching the global league.
“We are looking forward to the upcoming panel to dive into the world of sports and esports as they converge to create a new entertainment monolith,” said Daniel Kelley, director of global marketing, HyperX, who will take part in the panel, “Colliding Worlds, Shaping the Future of Esports.” “The gaming community continues to expand, and we see this as an opportunity to educate and engage with the community to help advance the future landscape of esports.”
