The PGA TOUR is heading toward the FedExCup finale with a partnership with Coca-Cola and Southern Company that will see the final three hours of the season-ending TOUR Championship on Sept. 25 l air free of national commercials. The enhanced broadcast component comes as the result of renewal deals with the companies to the elite designation of Proud Partners of the TOUR Championship. “We continue to explore ways to magnify the drama as our season draws to an end, and we believe these changes will greatly enhance the overall fan experience, whether at East Lake or following the coverage. The entire PGA TOUR season, over 1.4 million swings by our players, comes down to the back nine on Sunday at the TOUR Championship. We want to make sure that fans watching our broadcast don’t miss a shot,” said PGA TOUR Commissioner Tim Finchem. “We are excited to present this enhanced broadcast coverage of the TOUR Championship’s conclusion, which will be further enriched with the reversal of the nines at East Lake.
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