YouTube and Maker Studios star PewDiePie joined MLG.tv to exclusively air his podcast BroKen. The Swedish web celeb, whose real name is Felix Kjellberg, will debut new episodes on his own channel at mlg.tv/pewdiepie, and viewers can use @MLG and the hashtag #BroKen to interact with the stream or chat feature on the channel. MLG.tv […]
Premium video is moving more toward programmatic, according to the fifth annual 2014 U.S. State Of the Video Industry report from Adap.tv. The study found that of the 350 media and marketing professionals surveyed, more than half of publishers said their premium inventory is for sale on programmatic platforms. “Once associated as a method toward […]
NBC and Golf Channel will see a first-time collaboration at the 2014 Ryder Cup that will see 71.5 hours of coverage from Sept. 22-28. Making its debut this year will be Golf Channel’s Ryder Cup Alternate Shot coverage, offering a different perspective of the action that complements NBC’s live weekend coverage and is hosted by […]
After a separation from HBO, the NHL is now suiting up for EPIX. ESPN reports that the league is teaming with the premium cable channel to produce and air its reality hockey series that showcases the lead up to the Winter Classic outdoor game. Four episodes will run ahead of the Jan. 1 game. In […]
Saturday Night Live writer and The Daily Show correspondent Michael Che will go in front of the SNL cameras as co-anchor of its “Weekend Update” segments, alongside Colin Jost. He replaces Cecily Strong, who remains onboard as a regular. As for possible viewer backlash over the move, “No point in being angry or sad for […]
Ben McKenzie was injured Friday on the set of upcoming Fox drama Gotham. “Holy concrete wall, Batman!” McKenzie posted on Instagram, along with pics of a gash on his head, “fight sequence gone awry….Back to work Monday.” Gotham bows Monday, September 22 at 8p.
Following announcements from Sony, Verizon and Dish, Direct TV CEO Mike White said the company is creating an online video service to launch by the end of this year. However, DirecTV’s service will vary from the three others in that it will specifically target Hispanics. The service is expected to offer fewer channels and niche […]
5 MINUTES WITH… Cynopsis sat down with Senior Vice President of Digital Sales Jeremy Levine of Live Nation, the digital publisher and producer. In April, Live Nation struck a major deal with Yahoo to stream a live concert every day; most recently, LN launched its own programmatic solution and bought DIY ticket seller Eventjoy. How […]
The countdown is on for Back9Network, which bows on a national TV stage on Sept. 29 via its new deal with DIRECTV channel 262. The golf-lifestyle channel hits the airwaves with nearly 1,100 hours of original programming in its first year, including ten original primetime series, live morning, midday, and evening shows, and a slate […]
CBS and NFL Network’s simulcast of Thursday Night Football kicked off on the right foot, as the Pittsburgh/Baltimore game pulled an overnight household rating/share of 13.7/23. That is up 108% from last year’s comparable game on the NFL Network alone in the 56 metered markets. Versus primetime programming on CBS a year ago, the matchup […]
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