WrestleMania 32 is serving up Snickers as its exclusive presenting partner of this year on April 3 from AT&T Stadium in Dallas. The sponsorship will be highlighted by a series of custom content integrations within the WWE Network telecast as well as promotional activity at WrestleMania Axxess and integrations on Monday Night Raw and SmackDown […]
JOB OF THE WEEK ANALYST, DIGITAL RSRCH & ANALYTICS AwesomenessTV NYC or LA Support dvlpmnt of analytics & insights that informs branded content dvlpmnt & prod, mktplc positioning. Min 4yrs dig media rsch exp. Knwlg of video & sm. Strong knwlg You Tube Analytics & Comscore. Resume HERE. CYNOPSISJOBS 02.23.16 Good morning. It’s Tuesday, […]
JOB OF THE WEEK ANALYST, DIGITAL RSRCH & ANALYTICS AwesomenessTV NYC or LA Support dvlpmnt of analytics & insights that informs branded content dvlpmnt & prod, mktplc positioning. Min 4yrs dig media rsch exp. Knwlg of video & sm. Strong knwlg You Tube Analytics & Comscore. Resume HERE. CYNOPSISJOBS 02.23.16 Good morning. It’s Tuesday, […]
With pint-sized chefs gobbling ratings (MasterChef Junior, Kids Baking Championship) it should come as a no surprise that Spike and Nickelodeon have teamed with Lip Sync Battle’s Casey Patterson Entertainment and Matador to develop Lip Sync Battle Jr. The special, a spinoff of the Spike hit, will air later this year on both nets. Meanwhile, […]
Showtime Networks promoted Julia Veale from Senior Vice President to Executive Vice President, Business, Product Development and Management. Veale reports to Tom Christie, Chief Operating Officer.
When mainstream filmmakers start taking on VR projects, it’s a good sign that the technology is on its way to the mainstream. That’s why this is significant: Doug Liman, director of big-budget Hollywood films such as The Bourne Identity and Edge of Tomorrow, is collaborating with Conde Nast Entertainment and the virtual reality company Jaunt […]
China has begun cracking down on foreign media operations, setting a rule that neither foreign-owned media nor joint ventures in China will be allowed to publish online without approval from government regulatory agencies. The restrictions cover video, text content, digital books, art, maps, games, and even literature. They will take effect on March 10. The […]
Spike TV’s Bellator 149 battle set all-time highs for the promotion, with the Friday card delivering an average of 2 million viewers to the 3-hour fight card and Kimbo Slice’s three-round brawl with Dada 5000 averaging 2.5 million viewers, according to the network. That easily tops the previous record for the network, which saw the […]
With Daytona wrapped up, iSpot.tv unveiled its top ads from the race based on digital engagement, naming AT&T’s “BOGO: Hang Out” as the top spot from the broadcast with 29.25% SOV. Rounding out the top five were Diet Dr. Pepper’s “Lil’ Sweet: Playhouse,” Target’s “Sweet Ride,” Nationwide’s “Impersonal,” and Diet Dr. Pepper’s “Lil’ Sweet: Laundry.” […]
Dwayne “The Rock” Johnson and Kevin Hart will host the 2016 MTV Awards, airing Sunday, April 10 at 8p. Johnson and Hart star in upcoming comedy Central Intelligence, due out in June.