Pinterest has added auto-play video ads to search results and user feeds. To start, Pinterest is testing the new auto-play format with brands including Adidas, Toyota, L’Oreal, Visa, and Universal Pictures. The company says it plans to open the format to all advertisers “in the coming months.”
The NBA is once again setting its eyes on Charlotte, announcing that the city will host NBA All-Star 2019 on Feb. 17 that year, after previously moving away from the state over controversies surrounding HB2. “We have decided to award NBA All-Star 2019 to Charlotte based on this deep connection and the belief that we […]
Meanwhile, the NFL announced that the Pro Bowl will return to Orlando in 2018, locking in Camping World Stadium for the second year in a row on Jan. 28 at 3p. For the first time, the game will be carried on ESPN and simulcast on ABC while ESPN Deportes will offer a Spanish-language production of […]
Another big media deal for ESL. After announcing a partnership with Facebook last week (see below), the company locked in a deal with Canada’s Sportsnet for exclusive rights to ESL’s esportsTV. Launching this fall, esportsTV will be offered exclusively in Canada on Sportsnet NOW. In addition, a weekly esports news, highlights and analysis program will […]
Catalyst Sports & Media is opening a new facility, announcing the launch of Sandbox Esports, described as a first of its kind esports training facility and program where esports franchises, Counter Logic Gaming and FlyQuest recently trained. The training program and facility is located within Sports Academy’s 96,000 square facility in Thousand Oaks, CA […]
The FCC said it will not take action over complaints about the May 1 broadcast of CBS’s Late Show with Stephen Colbert, during which the host said the only thing President Trump’s mouth was good for is “being in Vladimir Putin’s c—holster.” (The offensive word was bleeped, and Colbert’s face blurred). “The Bureau has concluded […]
History commissioned limited documentary series Watergate. Produced and directed by Charles Ferguson (Inside Job), Watergate tells the story of the conspiracy by President Richard Nixon and his White House staff, and how they were brought to justice. “Hugely compelling, Watergate is at once a sobering, frightening demonstration of the fragility of democracy in the face […]
Facebook is opening up its data to publishers. The social giant has launched a beta version of Audience Direct, a new product designed to help digital publishers sell targeted video ads using Facebook’s location and demographic data. Facebook is betting that publishers using Audience Direct can hit their intended demos more precisely – and therefore […]
Anytime Instagram rolls out a new feature these days, there’s a good bet it’ll be reminiscent of something Snapchat did first. Case in point: Facebook’s photo and video app is now launching hashtag- and location-themed Stories. For instance, a photo or video tagged with the “Boston” locations sticker could appear in a location-based Story alongside […]
NASCAR and its broadcast partners unveiled the 2018 national series schedules with the lineup getting a bigger overhaul than normal next year. Changes include the final regular season race in the Monster Energy NASCAR Cup Series taking place at Indianapolis Motor Speedway instead of at Richmond, while the Round of 16 for the Chase begins […]
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