Sean Penn has joined the cast of Beau Willimon’s upcoming Hulu drama series The First, following the first human mission to Mars. Speaking of firsts, it’s the Academy Award winner’s first regular series role into TV. (Penn’s ex-wife, Robin Wright, stars in WIllimon-created House of Cards.) The First is slated to premiere in 2018.
Insurance company Aflac has signed on as sponsor of Disney XD’s recently revived animated series DuckTales. The deal includes a co-branded commercial featuring an animated version of the Aflac duck, set in the world of DuckTales (ha!). The 30-second spot premieres today at 7a during Good Morning America.
Will & Grace, meet Hulu. Starting today, all 194 episodes of the NBC sitcom are available to stream on the service. Under a new deal, Hulu will be the show’s exclusive SVOD partner. (The episodes will also be available via the NBC app, and through pay TV providers with authentication.) In addition to the original […]
Bloomberg and the Wall Street Journal report that Google is nearing a deal to acquire part of HTC, the Taiwanese consumer electronics company. According to the Journal, it’s HTC’s phone-design business that Google is snatching up. The move reportedly comes as part of Google’s growing efforts to compete in the consumer handset market.
A year before the World Cup, Coca-Cola has signed a new athlete from FIFA to serve as an ambassador for the brand. The star? Alex Hunter, the centerpiece of EA Sports’ FIFA franchise, a virtual athlete who returns to anchor FIFA 18 as part of “The Journey: Hunter Returns” mode in the upcoming game (out […]
Golf Channel is revving up for the 2017 Presidents Cup (running Sept. 25-Oct. 1 from Liberty National Golf Club in Jersey City) with the launch of a social media-integrated scavenger hunt around Manhattan on Sept. 26. The activation will see fans challenged through video clues presented by on-air talent from across NBCUniversal shared via Golf […]
Activision Blizzard is locked and loaded for season one of Overwatch League, formally unveiling the final teams for the first go-around of the league. New franchises include Philadelphia (owned by Comcast Spectacor), Dallas (owned by Team Envy) and Houston (OpTic Gaming). With the dozen teams in place, the debut season is now slated to begin […]
The centerpiece of EA Sports FIFA 18, Alex Hunter, has signed a big endorsement deal with Coca-Cola. The collaboration between EA and Coca-Cola features the virtual athlete Alex Hunter landing the big sponsorship as part of “The Journey: Hunter Returns” mode in the upcoming game, where he will serve as the brand’s ambassador to launch […]
Saturday Night Live, which aired the final four episodes of season 42 live nationwide, will continue live from coast to coast its next go-round. The Emmy-winning NBC sketch comedy launches season 43 on September 30, with host Ryan Gosling and musical guest Jay-Z. For Mountain and Pacific time zones, SNL will be repeated at 11:30p.
Fox bought two more dramas from Lee Daniels. Victory, a gospel choir drama with writer Julian Breece (The First), received a put pilot commitment. East of Hope, a multi-racial soap with Outsiders creator Peter Mattei, got a script commitment with penalty. Daniels will EP both via his Lee Daniels Entertainment.