After weeks of discussions, merger talks between Sprint and T-Mobile ended without success on Saturday. Said Sprint president and CEO Marcelo Claure, “While we couldn’t reach an agreement to combine our companies, we certainly recognize the benefits of scale through a potential combination. However, we have agreed that it is best to move forward on […]
Snapchat parent Snap Inc. is moving to improve its ad tech. As first reported by TechCrunch, the company has acquired Metamarkets, a startup that provides programmatic ad data-related services to marketers. Those services include a data dashboard to help marketers measure how their campaigns are performing; inventory discovery and bid monitoring for ad exchanges; and […]
As the NASCAR season gears up to crown a champion this month, EPIX is placing the spotlight on one high-profile driver whose career is in transition in Danica Patrick. The documentary, titled Danica and running on Wednesday at 8p, is directed and executive produced by award-winning ESPN journalist and pioneer Hannah Storm (along with fellow […]
Odd-numbered years could soon see the launch of more worldwide soccer tournaments. The UEFA-led Global Nations League project is proposing a new model to replace the bulk of friendly matches, according to the AP, with a plan to invite all 223 members of soccer’s six continental confederations for an event that would take place every […]
Job of the Week SALES PLANNER DISH NYC Detail oriented w/ excellent written/oral communication skills, strong analytical skill/media math knowledge to support 2 AEs on DISH Media Sales team. Steward campaigns, post, recommend makegoods. 2 yrs Ad Sales or Media Buying experience required. Full info/apply HERECynopsisJOBS Good morning. It’s Sunday […]
Job of the Week SALES PLANNER DISH NYC Detail oriented w/ excellent written/oral communication skills, strong analytical skill/media math knowledge to support 2 AEs on DISH Media Sales team. Steward campaigns, post, recommend makegoods. 2 yrs Ad Sales or Media Buying experience required. Full info/apply HERECynopsisJOBS Good morning. It’s Sunday […]
Seth MacFarlane’s The Orville landed a season 2 order from Fox. “Once again Seth has struck a powerful chord with viewers,” said Fox Entertainment president Michael Thorn. “He has delivered a series full of optimism, drama and his trademark humor.” The space adventure series is averaging a 2.5 Live+7 rating among A18-49 and over 10 […]
Open wide: Investigation Discovery debuts Deadly Dentists on Friday, November 24 at 9. Three-parter tells the true stories of dentists involved in murder.
AT&T’s plan to buy Time Warner may be in jeopardy. As first reported by The Wall Street Journal, the U.S. Department of Justice is considering an antitrust lawsuit to block the acquisition. The DOJ’s antitrust division has reportedly gone so far as to prep litigation, in case it decides to sue to halt the deal. […]
Hulu has named Crispin Porter + Bogusky as its newest creative agency partner. The MDC Partners agency, which is based in Los Angeles, won the account after a competitive review. CP+B will oversee an integrated brand campaign for Hulu, slated to launch next year. It’s not the first time the agency has worked with Hulu. […]