Opening round closes hot for NBC

Another game 7, another new benchmark for NBC Sports. With Round one of the Stanley Cup Playoffs producing 10 overtime games, three Game 7s and two improbable sweeps, NBC Sports’ presentation delivered the most-watched First Round in seven years, according to Nielsen and digital data from Adobe Analytics. 45 Stanley Cup Playoff First Round games averaged a TAD of 778,000 viewers and up 1% over last year. NBC Sports’ cable coverage averaged a TAD of 673,000 viewers, up 18% vs. last year. Meanwhile, Wednesday night’s double-overtime Game 7 — in which the Carolina Hurricanes defeated the defending Stanley Cup champion Washington Capitals, 4-3 — averaged a TAD of 1.750 million viewers, making it the most-watched First Round cable game on record.

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