The Pac-12 Conference forged a multi-year partnership with Nike making the apparel company the official athletic apparel partner and athletic footwear partner of the Conference and all Pac-12 championship events, including the Pac-12 Football Championship Game and both the Pac-12 Men’s and Women’s Basketball Tournaments. The multi-year agreement will also see Nike integrated into apparel and footwear across Pac-12 Networks programming with on-air talent and production staff outfitted in Nike gear, as well as on-site Pac-12 staff and volunteers for all Conference championship events.
“We are excited to partner with such an iconic sports brand as Nike,” said Ned Watkins, senior vice president, integrated sponsorships & sales for Pac-12 Networks. “With a season of conference championship events ahead we look forward to integrating Nike’s brand across the Pac-12.”
